#AppleStore
Science & Technology | Tech
How the Apple store lost its 'wow' factor | AdAge
Current and former employees say brand building became more important than serving shoppers
Science & Technology | TECH
The Five Keys To Sizzling Sales - In Photos: Five Important Lessons From A Trip To The Apple Store - Forbes
Great products don’t guarantee financial success. Apple is worth $560 billion because it knows how to sell them. Here are five tips from a lost weekend at one of its stores. By Brett Nelson
