Food & Drink | Food & Drink

From Toblerone to Kit Kat, why the shape of your chocolate bar matters more than you think

There has been a lot of fuss this week about Nestle’s attempts to trademark the shape of its Kit Kat bars – and also about Toblerone’s decision to revert to its original shape after experimenting with a new one.

Miscellaneous | Interesting Links

Toblerone vs. Poundland: A Food Fight With Peaks and Troughs

After the Swiss company reconfigured its iconic Matterhorn-shaped chocolate bar, the British discount chain released a rival, Twin Peaks. (Lawyers were called.)