Business & Finance | Advertising/Marketing

How To Avoid Ruining Your Brand With Branded Content

Many brands are paying a high price for this proliferation by producing a large volume of low quality content, simply because they feel like they need to be on social media.

Business & Finance | Advertising/Marketing

Get Ready for Branded Content on SNL: And also fewer traditional commercials.

Commercials for fake products like the Bass-O-Matic won't be the only ads to air during Saturday Night Live starting next season.