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Social Media | Science & Technology

Science & Technology | Social Media

What Is Local Twitter? - The Atlantic

“Local Twitter” is a booming network of basic, young suburbanites across the country.

Science & Technology | Social Media

Instagram’s Wannabe-Stars Are Driving Luxury Hotels Crazy

Hotels are being forced to figure out how to work with a new class of brand-peddling marketers.

Science & Technology | Social Media

Facebook bug switches 14 million users' default sharing settings to public - TechSpot

Facebook is informing 14 million users that what they assumed were private posts could have been viewable by the public. A bug caused the users' “suggested” sharing option to be set to “public” by default, rather than basing the suggestion&hel

Science & Technology | Social Media

Social Media Engagement is the New Social Media Marketing: How To Do It Well

As social media platforms evolve to reward so reward authentic social media behaviour, social media engagement has become a vital part of any marketing strategy. Here's a look into why we think social media engagement is so important and how you can

Science & Technology | Social Media

The do's and don’ts of hashtags

How to grow your reach and engagement with hashtags.

Science & Technology | Social Media

Facebook will remove the Trending topics section next week

The removal comes after years of criticism.

Science & Technology | Social Media

How To Make The Most Of Social Media Marketing

How can I do social media marketing? This question was originally answered on Quora by Frits Habermann.

Science & Technology | Social Media

How Facebook Marketing is Changing (And How to Be Prepared) - The Buffer Blog

Just a couple of weeks back, Facebook announced a significant update that could signal a new path for the platform. Here's how we feel it will change the future of Facebook marketing.

Science & Technology | Social Media

Here's what to expect when Facebook CEO Mark Zuckerberg faces angry EU lawmakers next week

Facebook CEO Mark Zuckerberg and another executive will be grilled by European politicians on Tuesday about the Cambridge Analytica data scandal, Facebook's role in election interference, and its attitude to new European privacy laws.

Science & Technology | Social Media

The No. 1 Way To Get Attention On LinkedIn

Employers or business prospects are searching on LinkedIn for someone like you. Having the right keywords on your profile is the single best way to improve the odds that your profile is the one they will find, click on and message. Here's how to find the

Science & Technology | Social Media

Four New LinkedIn Features You Shouldn't Ignore

Stay on top of the latest LinkedIn features so you can stand out and expand your success. Here are four features that you need to try for yourself.

Science & Technology | Social Media

Report: Facebook App Exposed 3 Million More Users' Data

Researchers at the University of Cambridge, via a myPersonality app on Facebook, reportedly used data from 3 million users to power a spin-off company that

Science & Technology | Social Media

How to Growth Hack the Facebook Algorithm to Reach Your Most Engaged Fans

It's not Mark Zuckerberg's fault that you're not up to date with how social media marketing is done in 2018.

Science & Technology | Social Media

11 Big Changes Coming to Facebook: What You Need to Know

Here are the most significant announcements made at Facebook's F8 Developer Conference and what they mean.

Science & Technology | Social Media

Facebook Weighs Ad-Free Subscription Option - Bloomberg

Facebook Inc. has been conducting market research in recent weeks to determine whether an ad-free version paid by subscriptions would spur more people to join the social network, according to people familiar with the matter.

Science & Technology | Social Media

Twitter says all 336 million users should change their passwords

Twitter says account passwords were not hacked but users should still change them to be safe.

Science & Technology | Social Media

This Company Will Give You $100,000 to Build a Better, Alternative Facebook - Motherboard

A startup incubator is giving seven companies $100,000 in seed money to build a privacy-oriented, democratic Facebook alternative.

Science & Technology | Social Media

Use These Tips to Crack LinkedIn’s Algorithm and Generate More Leads

When it comes building a sales funnel, there has never been a better platform than LinkedIn. I’ve personally used LinkedIn as a primary lead source to grow my business and gain more than 47,0…

Science & Technology | Social Media

How to Create a Fullscreen Canvas Experience on Facebook

Imagine for a second that you can have a customer’s complete, undivided attention on social media. Instead of seeing four other posts on their feeds distracting them, all they see is yours, dominat…

Science & Technology | Social Media

The 1-2-3-4 Strategy to Drive Leads From Instagram

Instagram can make sense as part of a lead-gen strategy. The secret is a laser focus on optimizing four key elements – Content Marketing Institute

Science & Technology | Social Media

Real People Are Turning Their Accounts Into Bots On Instagram — And Cashing In

Verified accounts turning themselves into bots, millions of fake likes and comments, a dirty world of engagement trading inside Telegram groups. Welcome to the secret underbelly of Instagram.

Science & Technology | Social Media

10 Social Media Usage Statistics You Should Know (and What They Mean for Your Marketing Strategy)

We sifted through mountains of data on social media trends to bring you the social media usage statistics that mean the most for your marketing strategy.

Science & Technology | Social Media

Here's Facebook's once-secret list of content that can get you banned

Facebook is making its Community Standards rules public for the first time, here's what you need to know about what types of posts are and aren't allowed.

Science & Technology | Social Media

Instagram Looks Like Facebook’s Best Hope - Bloomberg

With lawmakers and users on the warpath, the photo-sharing app could be Mark Zuckerberg’s way out of the latest data scandal.

Science & Technology | Social Media

Instagram traps data without a Download Your Information tool | TechCrunch

It’s hard to #DeleteFacebook with no viable alternative, but at least you can export all your data. There’s no such option on Instagram . That lack of data portability puts users at the mercy of Instagram’s product and policy decisions. And it could

Science & Technology | Social Media

Facebook and the Price of Tech Utopia

Was everything users gained from Facebook worth what they gave up?

Science & Technology | Social Media

How to Check If Cambridge Analytica Could Access Your Facebook Data | WIRED

Facebook has released a tool that lets you see if you were caught up in the Cambridge Analytica fiasco—and what other apps know about you know.

Science & Technology | Social Media

Mark Zuckerberg's letting researchers dive into Facebook data to protect elections

The social network says the initiative will help researchers figure out the effect social media has on democracy.

Science & Technology | Social Media

Growth Hacking Tips to Increase Your Brand Awareness Via Social Media

To reach out to more customers and increase ones awareness on social media is possible with the growth hacks tricks.

Science & Technology | Social Media

5 Reasons Why Nobody is Engaging With Your Social Posts (and How to Fix it)

Is nobody engaging with your social media posts on Twitter or Instagram? Here's 5 reasons why, and how to fix it to make sure you get attention on your social media.

Science & Technology | Social Media

Twitter Is Developing a Subscription Plan That Promotes Your Tweets Automatically | Fortune

Twitter is testing a subscription plan that automatically promotes tweets in order reach to more users and grow follower bases

Science & Technology | Social Media

Mark Zuckerberg says he disagrees strongly with Bosworth death memo, calls executive provocative - Business Insider

Facebook is back on defense as Mark Zuckerberg spoke against a controversial memo by VP Andrew Bosworth, while defending the executive.

Science & Technology | Social Media

LinkedIn Prospecting: How to Find and Connect With Future Customers : Social Media Examiner

Social Media Marketing Podcast 295. In this episode, explore how to use LinkedIn to find leads and turn them into customers with John Nemo.

Science & Technology | Social Media

Facebook VP's memo suggests relentless growth is good, even if it gives a platform to terrorists or bullies | VentureBea

In a never-before-seen internal memo titled “The Ugly,” published today by BuzzFeed News, Facebook VP Andrew Bosworth advocated that the social media giant be relentless about growth, even if someone kills themselves as a result of bullying or people

Science & Technology | Social Media

How This Founder Accumulates 100M Impressions Each Month And What CMOs Can Learn From It

Getting eyes on your content is every marketer's goal. One man who gets 100M Impressions every month has some tips every marketer can benefit from.

Science & Technology | Social Media

The 7 Biggest Secrets Of Social Media Influencers

Obviously, they put in extra work and have more experience than the average Joe. But beyond that, there are a few secrets that most influencers don't make public.

Science & Technology | Social Media

Uncovering Instagram Bots With a New Kind of Detective Work

Marketers are increasingly concerned that too many of the influencers they pay to push their products are actually followed by a percentage of accounts that are fake.

Science & Technology | Social Media

Facebook's Long-Term Plan for WhatsApp Is Finally Coming to Fruition (and It's Brilliant) | Inc.com

Instagram was a bargain that's turned a very tidy profit. WhatsApp was a very different sort of bet.

Science & Technology | Social Media

Instagram Unleashes the Ultimate Weapon for Marketers – Adweek

Opinion: ‘Regramming’ could encroach on Pinterest’s position as a king of brand content discovery

Science & Technology | Social Media

Inside Facebook's Two Years of Hell

How a confused, defensive social media giant steered itself into a disaster, and how Mark Zuckerberg is trying to fix it all.

Science & Technology | Social Media

Twitter’s 280 character limit increased engagement without increasing the average tweet length – BGR

After some initial testing, Twitter late last year officially upped the character limit on tweets from 140 characters to 280. In one fell swoop, Twitter changed the most defining feature of the service: brevity.

Science & Technology | Social Media

The New Facebook Algorithm 2018: Everything Marketers Need to Know

An inside look into the brand new Facebook Algorithm for 2018 with information directly from an exclusive News Feed webinar for publishers. Here's what brands and marketers need to know.

Science & Technology | Social Media

Why Posting to Facebook Without Paying Is a Waste of Time | DigitalNext - AdAge

Use your marketing team's time and the dollars you're spending with your agency on promoted "thumb stopping" content, Mike Proulx argues.

Science & Technology | Social Media

AI could make trolls think twice before retweeting offensive content | VentureBeat

While hate speech in the U.S. dates back to the country’s earliest days, the rise of social media has thrust hateful keyboard warriors into the spotlight. Many social media platforms have attempted to counter hate speech using AI-driven tactics, but the

Science & Technology | Social Media

Best Practices for Advertising on Instagram – Adweek

Make the most of the unique opportunity presented by the visual social network

Science & Technology | Social Media

Inside Social Media's Black Market: The Follower Factory - The New York Times

Everyone wants to be popular online. Some even pay for it. Inside social media’s black market.

Science & Technology | Social Media

13 Clever Ways to Increase Your Instagram Engagement

Social Media Marketing World speakers share their lesser-known tips to upping your Instagram game.

Science & Technology | Social Media

The Instagram course that can help you grow an audience and monetize content

This online course includes 23 lectures and two hours of content that can teach you how to use Instagram for business, gain a following, and monetize posts.

Science & Technology | Social Media

How To Make LinkedIn The Hub Of Your Social Media Strategy

When you go about building your brand in the virtual world, be efficient. When you make LinkedIn the center of your social media strategy, you can increase your visibility and have greater impact on your target audience with minimal effort.

Science & Technology | Social Media

How To Build A Thriving Brand Presence On Instagram

There are millions of brands trying to get noticed on Instagram, here's how to stand out in the sea of sameness.

Science & Technology | Social Media

Weird Facebook glitch has 'broken' News Feed, but it's actually kind of nice

Facebook's News Feed is broken. No, that is't a comment on the current state of social media or Mark Zuckerberg's pledge to fix what's broken about Facebook.

Science & Technology | Social Media

Facebook Finally Blinks - The Atlantic

Mark Zuckerberg’s radical decision to reinvent the News Feed is a plea for mercy.

Science & Technology | Social Media

10 Social Media Tools You Need in 2018

Brands are turning to social media platforms to reach target audiences through paid and organic means. Here is a list of 10 tools that social media marketers should leverage for maximum results.

Science & Technology | Social Media

What is the best time to post social media?

Different platforms have different user patterns. See this guide for the peak engagement hours for each of the major social media outlets.

Science & Technology | Social Media

10 Instagram Tools to Help You Build Your Following in 2018

Successful brands and influencers have used these tools in order to generate sizable Instagram audiences in no time.

Science & Technology | Social Media

Iranian Authorities Block Access to Social Media Tools

Antigovernment demonstrators face a crackdown on the apps they use to organize and communicate with the outside world.

Science & Technology | Social Media

How to Write Posts That Actually Get Read and Shared

I had a call the other day with an entrepreneur who told me that his blog articles are like an echo chamber; it feels like he is talking to himself. He's investing a ton of time and effort into creating posts, but they are not getting any engagement. I

Science & Technology | Social Media

10 Instagram Automation Tools to Build a Massive Following

Instagram has immense power to make or break brands and influencers. For example, Halo Top Creamery increased online sales by 2,500 percent after growing Instagram followers, and the makeup company Anastasia Beverly Hills came to prominence only after the

Science & Technology | Social Media

When Instagram Influencing Isn't So Glamorous | WIRED

Instagram fame can be enviable—but it comes at a cost. Excerpted from Brooke Erin Duffy's (Not) Getting Paid to Do What You Love.

Science & Technology | Social Media

Facebook Can Now Find Your Face, Even When It's Not Tagged | WIRED

A new Facebook tool deploys facial-recognition to identify users in photos, even when they're not tagged.

Science & Technology | Social Media

Facebook To Punish 'Engagement Bait' Posts

Ask for a "like" or "share" on Facebook and the company said it will downgrade, rather than increase, the post's reach.

Science & Technology | Social Media

Beware of Relying on Fake Social Media Followers. Ever Heard of 'Shadowbanning'?

It's scarily easy to grow your numbers rapidly if you're willing to resort to fake traffic. But if you do, brace yourself for the consequences.

Science & Technology | Social Media

Facebook expands AI-based suicide prevention tools

Facebook's suicide prevention AI has advanced to the point where it can proactively intervene when it detects that someone may be at risk of suicide.

Science & Technology | Social Media

An Updated List of Facebook's Algorithm Changes

If you do Facebook marketing, one thing that you might want to understand is the Facebook algorithm.

Science & Technology | Social Media

7 Ways Facebook Keeps You Addicted

The intersection of 2 obsessive technologies sees us checking our social apps on mobiles many times a day. Here is how Facebook creates addiction.

Science & Technology | Social Media

Twitter is doubling the length of tweets to 280 characters for some people

The famous Twitter character limit is being expanded from 140 characters to 280 characters.

Science & Technology | Social Media

Facebook just stole one of Myspace’s worst features

Facebook is testing a new feature on its mobile app that will show a friend's activity status directly on their profile, allowing you to track them.

Science & Technology | Social Media

The unforeseen consequences of an AI-built social network | VentureBeat | AI | by Vivian Michaels

Artificial intelligence is one of the most powerful technologies invented by humankind. This technology has affected almost every industry, including the medical, finance, and banking Industries. Due to its enormous potential, investors are sinking some serious funding into AI.

Science & Technology | Social Media

3 Tips for Creating Original Social Content Your Audience Loves – Adweek

Opinion: If you’re honest with yourself, you’ll probably come to the realization that your content isn’t very original.

Science & Technology | Social Media

More Americans are getting news from social media than ever before - Recode

More Americans than ever are getting news from social platforms like Facebook, Twitter and even Snapchat.

Science & Technology | Social Media

19 Social Media Content Tools That'll Speed Up Your Content Creation

Creating great social media content takes time. Here are 18 powerful social media content tools (and tips for creating great content in just minutes).

Science & Technology | Social Media

How I Achieved a 48% Success Rate Using Twitter for Link Building

The gripes among link builders are plentiful, but they’re also deserved. There’s the pitifully low success rate. The hours logged crafting personalized outreach. The potential brand damage from a…

Science & Technology | Social Media

Social Media Saved Harvey Victims In Texas — But That's Not Really A Plan

Twitter and smartphones didn't exist when Hurricane Katrina ravaged New Orleans. Hurricane Harvey showed their potential — and how much remains to be done.

Science & Technology | Social Media

Your Social Media Strategy Isn't Complete Without These 21 Tactics

You’re ready to take social media to the next level. But if you aren’t building the traction you hoped for, there’s usually a reason. Just like any industry, there are a set of crucially important tactics every successful social media strategy needs

Science & Technology | Social Media

A Day in the Life of a Social Media Manager: How to Maximize Your Time on Social Media in 2017

See how a typical social media manager keeps a schedule and follows a checklist to achieve the many different tasks and to-dos of a typical workday

Science & Technology | Social Media

Want to Take Full Advantage of Social Media? Stop Thinking of it as One Big Sales Pitch | Inc.com

In order to truly flourish on social media, you should begin thinking of it more like a conference and less like a cold call.

Science & Technology | Social Media

A 4-Step Process for Building Your Instagram Presence | Social Media Today

Here's a four stage process for building an Instagram following, from creating a profile to gaining more followers to posting. 

Science & Technology | Social Media

10 Social Media Mistakes We've Made (And How to Avoid Them)

We've committed many social media mistakes that have cost us reach, engagement, fans, and customers! Here's what we've learned and how you can avoid them.

Science & Technology | Social Media

10 Unforgivable Facebook Marketing Mistakes From Brands

Facebook has a market saturation unrivalled by any other social network. To win over your audience you need to avoid these Facebook marketing mistakes.

Science & Technology | Social Media

Facebook wants to become the new mobile storefront - Business Insider

Facebook wants to become the new mobile storefront. To help, the company has unveiled new ad tools for brands and retailers.

Science & Technology | Social Media

Snapchat’s newest feature is also its biggest privacy threat - The Verge

Earlier this week, Snapchat introduced Snap Map, an opt-in function that allows you to share your location with your friends on a map. Snapchat’s introduction video to Snap Map, seen above, focuses...

Science & Technology | Social Media

Say goodbye to finstas and hello to Instagram 'favorites'

Instagram is testing a new feature called "favorites" to let users share private photos with a select group of people.

Science & Technology | Social Media

Here's How to Change Your Name on Facebook | Mental Floss

Test your knowledge with amazing and interesting facts, trivia, quizzes, and brain teaser games on MentalFloss.com.

Science & Technology | Social Media

Whoops: Facebook Accidentally Exposed Its Employees to Suspected Terrorists | Vanity Fair

One moderator fled his home after learning that terrorists he’d banned had found his personal Facebook profile.

Science & Technology | Social Media

Snapchat vs. Instagram: What marketers need to know - Digiday

With Facebook’s Instagram Stories positing huge competition to Snapchat, brands and advertisers are trying to figure out which works best.

Science & Technology | Social Media

8 Mistakes That Immediately Make You Look Like a Social Media Newbie | Inc.com

If you're making any of these mistakes on social media, your brand will appear out of touch as a result.

Science & Technology | Social Media

7 Ways to Turn Instagram Followers into Customers for Life #InstagramforBusiness

Use these seven ways to reach out to prospects and make them want to buy from you, over and over again.

Science & Technology | Social Media

Influencer Marketing: A Key Building Block Of A Successful Content Marketing Engine

By activating influencers as part of a media buy, marketers can reach consumers through trusted voices and help drive business value.

Science & Technology | Social Media

Instagram Analytics: Which Metrics Really Matter?

These key figures can help you measure your reach and make smart moves that engage audiences to interact with your brand.

Science & Technology | Social Media

Real Influence: How Adobe Uses Influencer Marketing | MarketingProfs Podcast

Here's how Adobe uses influencer marketing to dramatically increase the company's reach. Gain insights from how to attract and engage influencers, measure success, and maintain relationships.

Science & Technology | Social Media

How to Run an Instagram Story Takeover : Social Media Examiner

Do you want to reach more people with your Instagram stories? Discover how to plan and execute an Instagram Story takeover.

Science & Technology | Social Media

Revealed: Facebook's internal rulebook on sex, terrorism and violence | News | The Guardian

Leaked policies guiding moderators on what content to allow are likely to fuel debate about social media giant’s ethics

Science & Technology | Social Media

Welcome to the Next Phase of the Facebook Backlash

Privacy watchdogs think a damning leaked document about Facebook targeting insecure teens could help usher in new era in privacy protections.

Science & Technology | Social Media

6 Things The Average Instagrammer Does Better Than Most Marketing Professionals | Inc.com

Your greatest asset might be your fashionista intern.

Science & Technology | Social Media

9 easy ways to explain what you actually do as a social media professional

Quick quiz for social media marketers: Raise your hand if you’ve ever been asked, “So, you get paid to go on Facebook?” “We're hunting for awesome startups” Run an early-stage company? We're inviting 250 to exhibit at TNW Conference and pitch on

Science & Technology | Social Media

Small and Medium-Sized Businesses: If You're Not Using Instagram, You're Already Behind

Only 20% of small and medium businesses pay to advertise on Instagram, writes Krista Wiltbank, head of social media at GetResponse.

Science & Technology | Social Media

The Social Media Analytics Showdown: What You Can Track and How

Analysis is the key to getting the results you had in mind when you created all that compelling content.

Science & Technology | Social Media

Instagram Algorithm: The 7 Key Factors that Influence Your Organic Reach

In this post, we'll go through the seven key factors of the Instagram algorithm that influence your reach and share 10 ways to boost your reach today.

Science & Technology | Social Media

This instagrammer’s epic shots of Yosemite National Park will make you want to travel right now

This collection of pics that will make you wanna pick your climbing gear, camping tent and head to California to enjoy one hell of an outdoor experience.

Science & Technology | Social Media

How to Become An Influencer By Accident (With Smart Automation)

You don’t need a business to become an influencer; in fact, you don’t even have to know why you are doing it. Once you have an audience, opportunities come.

Science & Technology | Social Media

How Much Time Do People Spend on Social Media? [Infographic]

People apparently spend more time on social media than they spend on eating and drinking. See where consumers are spending their hours—and days and years—on each social media platform.

Science & Technology | Social Media

5 Reasons Micro-Influencers Shouldn't Be Ignored

Get better engagement and a more targeted audience while spending less on your marketing budget.

Science & Technology | Social Media

How to Avoid Unwanted Communications on Social Media

That recent tech innovation known as the internet has made keeping in touch with family and friends easier than ever—but it might also have brought you some unwelcome attention from people you’d rather not keep up correspondence with. If you want to m

Science & Technology | Social Media

Facebook adds new features to Instant Articles to encourage email sign-ups and Page Likes | TechCrunch

Facebook today rolled out an improvement to its Instant Articles feature that now lets publishers include call-to-action units in their articles to better..

Science & Technology | Social Media

Facebook is turning into a confusing social nightmare

Facebook has drowned users in new features and tests. It's a confusing mess and the cracks are starting to show.

Science & Technology | Social Media

7 Ways to Attract Thousands of Followers on Social Media

Unless you're famous, attracting a pile of fans to your feed may be a challenge. Here's how regular people can do it.

Science & Technology | Social Media

Here's How to Tell If Your Company's Ad Is Beating Competitors on Facebook

Find out how your Facebook advertising performs compared to the rest of your industry.

Science & Technology | Social Media

Snappers can now start a chat by tapping a Bitmoji

You can now place friends' Bitmoji on your home screen and tap them to start chats.

Science & Technology | Social Media

How To Provide Witty And Effective Customer Support On Social Media

If you’re a milleninial founder, here are some tips to help you and your team offer witty and effective customer support on social media.

Science & Technology | Social Media

How To Sell On Instagram - business.com

Emerging Instagram trends and tools for every business owner. Learn to master the skills of social selling.

Science & Technology | Social Media

Follow These Simple Steps To A Massive Social Following

Social media engagement doesn't have to be a black box of mystery. With the right strategies and effort, anyone can create a massive social following.

Science & Technology | Social Media

How to make all your social media posts truly private | Popular Science

When you update your social media accounts, you might be revealing more than you think to a wider audience than you expected. Here are the settings you need to know about to keep your pages private.

Science & Technology | Social Media

A Good Thing? Facebook Eyes Long-form Content | Social Race Media

Ive always heard competition makes sectors grow and makes things better. I dont know if I agree. Today I read that Facebook wants to jump into the content busin

Science & Technology | Social Media

LinkedIn Just Stole an Idea From Facebook - And it's Tremendous

LinkedIn recently released new tool that makes it far easier to hyper-focus and customize your marketing approach on the platform.

Science & Technology | Social Media

Report shows how much money publishers make from platforms like Facebook, Google, and Snapchat

The report, from Digital Content Next, reveals the average amount a premium publisher makes from distributing their content across third-party platforms.

Science & Technology | Social Media

Screw "Personal Branding": My Top Three Social Media Resolutions For 2017

One writer says the received wisdom on how professionals should act on social media is failing to make the world a better place.

Science & Technology | Social Media

7 Apps You Need as a Social Media Consultant

To be efficient as a social media consultant, you need the right applications that encompass every aspect of your social media activity and business

Science & Technology | Social Media

3 Creative Ways to Generate Leads With Instagram

Have you ever thought of how to generate leads with Instagram rather than just using it for brand building? These 3 creative tactics will get you started.

Science & Technology | Social Media

How to Engage on Social Media Like a Team of 30

ReQueue is a tool launched by CoSchedule that allows you to amplify and automate your social media marketing.

Science & Technology | Social Media

Social media advertising and brand posts: four lessons to live by

Social media users are turning their back on brands, with some saying that they 'actively ignore' brand posts or ads. Turn heads with these top tips

Science & Technology | Social Media

9 Companies Helping Your Social Media Presence Grow Online

If you want to grow your social media presence online you’ll need to do more than just create a Facebook account and update it once a week. Social media has rap

Science & Technology | Social Media

25 tips for becoming an online influencer

Influencer marketing has become a powerful strategy for brands who want to reach their audience in a non-pushy, non-promotional way. Instead of pushing their own message, they can leverage online influencers to get their message out in a more palatable way.

Science & Technology | Social Media

How to use Instagram Stories | TechCrunch

Lookout, Snapchat. Instagram just launched its own Stories feature for sharing everyday moments that disappear. Click the arrow to the right or scroll down to..

Science & Technology | Social Media

The big flip: How Snapchat reoriented video advertising

Embracing vertical video poses technical challenges for brands wanting to repurpose their video content, as well as requires a different artistic eye.

Science & Technology | Social Media

Social Media Gets More Love, But Facebook and Twitter Don't Get More Likes - NBC News

Americans are spending more and more time on social media, but are increasingly dissatisfied with the experience, a new survey shows.

Science & Technology | Social Media

5 old school social media tactics that are no longer effective

A look back at social media marketing tactics that may have worked in 2012 or 2013, but aren’t quite so effective nowadays.

Science & Technology | Social Media

9 Ways to Communicate with More than Just Millennials on Social Media - The Next Scoop

It isn’t clear why the millennials are the focus of most advertising and marketing campaigns. Maybe it’s because marketers have bought into their own stories about ‘youth is beautiful’ line hook line and sinker and have now become blinkered to oth

Science & Technology | Social Media

Twitter throttled in Turkey amid attempted coup

Twitter, Facebook and YouTube are reportedly blocked in Turkey amid talk of an attempted coup.

Science & Technology | Social Media

Twitter will livestream the Democratic and Republican National Conventions thanks to a new deal with CBS - Recode

Details on how it will work — and whether Twitter gets paid — are still being ironed out.

Science & Technology | Social Media

Facebook Messenger adds end-to-end encryption in a bid to become your primary messaging app | TechCrunch

Facebook Messenger wants to be your primary messaging app. As people become more and more concerned about security, being the best messaging app means being..

Science & Technology | Social Media

3 Facebook Ads Case Studies for Improving Conversion Rate

Having trouble converting on your Facebook Ad campaigns? See how these companies do it.

Science & Technology | Social Media

Twitter launches a dedicated app for managing business accounts | VentureBeat | Social | by Ken Yeung

Twitter has launched an app aimed at helping businesses manage communication and engagement with their followers. Called Twitter Dashboard, it’s available in beta for those in the U.S. on both iOS and as a desktop app. One could think of it as either a

Science & Technology | Social Media

Is Your Company's Social Media Expert Really an Expert? Here's How to Know | Inc.com

You hired a social media expert for your business. But how do you know you hired the right one?

Science & Technology | Social Media

10 simple steps for more clickable social media content | Articles | Home

Writing powerful social media copy that grabs people's eyes and wins their hearts is a challenge. Often, when our content isn't breaking through the noise, we can fix it with a few tweaks.

Science & Technology | Social Media

Snapchat says it has basically replaced TV for millennials

Twice as many millennials watched the first GOP debate on Snapchat as did on regular TV.

Science & Technology | Social Media

Twitter Is An 'Inevitable' Social Network Acquisition - Fortune

Twitter is trying to turn things around, but that hasn't stopped the company from being called the next desirable social network buy.

Science & Technology | Social Media

22 Hidden Features to Help You Get More Out of Twitter | Inc.com

Twitter is woven into the fabric of business. Here's how to make it even more valuable.

Science & Technology | Social Media

6 Killer Tips To Promote Your Instagram Page

So fellow entrepreneurs and business owners, you must all be using Instagram as a part of your Social Media Strategy by now and you want to be rocking it. Of course it is needless to say that you sho…

Science & Technology | Social Media

How Mark Zuckerberg Led Facebook’s War to Crush Google Plus | Vanity Fair

In Facebook, Mark Zuckerberg built not just a business, but a company culture with the fervor of a messianic sect.

Science & Technology | Social Media

Instagram Influence Marketing: What Two College Student Projects Taught Us - Forbes

The even savvier students have questions, such as: How does Instagram influence start and what is the social cost of allowing brands into an otherwise organic feed?

Science & Technology | Social Media

Social Media Trends to Watch

Social media is moving at breakneck speeds and what was yesterday’s latest craze is today’s “That is so 2015.” In order to stay on top of your marketing game, you need to know what’s going on in this ever-evolving social world.

Science & Technology | Social Media

Facebook's new advertising play: Selling ads for non-users - LA Times

To advertisers, Facebook Inc. 's biggest treasure trove is what it knows about you.

Science & Technology | Social Media

How to see who’s tracking you on Facebook (aside from Facebook)

Being tracked on the internet is something that’s only to be expected, since advertising is still the biggest online moneymaker out there. Google and Facebook are two of the biggest companies that make money by being able to tell advertisers what we li

Science & Technology | Social Media

What the designer of the old Instagram icon thinks of the new one

The designer of the old Instagram icon reveals his thoughts in the new one, and where the look of his design came from.

Science & Technology | Social Media

Facebook passes 1.65 billion monthly active users, 54% access the service only on mobile | VentureBeat | Social | by Emi

In its first quarter 2016 earnings announcement today, Facebook revealed it now has 1.65 billion monthly active users (up 15 percent year over year) and 1.51 billion mobile users (up 21 percent year over year). The company also shared that it now has 1.09

Science & Technology | Social Media

Zuckerberg: Facebook bots will help businesses respond faster than with messaging | VentureBeat | Mobile | by Blaise Zer

Facebook today heralded the promise of chatbots, while also acknowledging that the much-hyped technology is still in its infancy.