I work in Social Media. Contact me, I can help grow your business!

Scott Yeager

Articles 1.4K
Views 2.7M
Followers 68

Social Media | Science & Technology

Science & Technology | Social Media

Threads adds a bunch of new features in first notable update

Threads had released its first significant update since bursting onto the scene at the start of this month as a rival to Twitter.

Science & Technology | Social Media

New leak gives us another look at what Instagram's Twitter competitor will look like

The Verge got access to an internal meeting at Meta which went over Project 92, the Instagram's upcoming Twitter competitor.

Science & Technology | Social Media

Instagram could be working on a paid verification feature

Instagram might be considering the possibility of offering paid verification to users, based on code seen by reverse engineer Alessandro Paluzzi..

Science & Technology | Social Media

Kanye West suspended from Twitter after posting a swastika

Kanye West was previously suspended in October.

Science & Technology | Social Media

Trump’s TikTok ban might have been right after all - Vox

No matter who controls Congress, Chinese-owned TikTok is in trouble.

Science & Technology | Social Media

If you think Instagram is bad now, you won’t like Zuckerberg’s plans

Mark Zuckerberg says Meta plans to double the number of algorithmically recommended posts we see on our Instagram and Facebook feeds by the end of next year.

Science & Technology | Social Media

China's Weibo shows user locations to combat 'bad behavior'

Weibo, China's equivalent of Twitter, told users on Thursday it would start to publish their IP locations on their account pages and when they post comments, in a bid to combat "bad behavior" online.

Science & Technology | Social Media

Facebook users banned ‘indefinitely’ for ignoring messages

Many Facebook users were given a March 17 deadline to set up the security program or face having their account locked until its done.

Science & Technology | Social Media

TikTok insiders say social media company is tightly controlled by Chinese parent ByteDance

Former TikTok employees say there is cause for concern when it comes to the popular social media app's Chinese parent company.

Science & Technology | Social Media

Twitter is letting anyone apply for verification for the first time since 2017 - The Verge

Twitter has relaunched its public verification program, allowing anyone to once again apply to have a blue badge on their profile. You can apply from the Account Settings page on the web, as well as from within Twitter’s app.

Science & Technology | Social Media

Completely delete your Facebook account, loose ends and all - CNET

Deleting your Facebook account isn't as simple as clicking a button. Here's everything you need to know.

Science & Technology | Social Media

The Best Sites to Buy Real Facebook Likes and Followers

Want to grow your influence on Facebook? This article shares a list of the best sites to buy real Facebook followers and likes.

Science & Technology | Social Media

Apple will let Parler back on the App Store

Apple has approved Parler's return to the iOS app store following improvements the social media company made to better detect and moderate hate speech and incitement, according to a letter the iPhone maker sent to Congress on Monday.

Science & Technology | Social Media

Facebook services restored after global outage

Facebook Inc has fixed a technical issue that caused a global outage of its services after more than a million people reported problems with its photo-sharing app Instagram.

Science & Technology | Social Media

Facebook to pay news industry $1 billion over 3 years - Axios

The pledge comes as Australia passes a new media law designed to make tech giants pay for news.

Science & Technology | Social Media

Pinterest: How AR elevates our data strategy | VentureBeat

Pinterest senior VP Jeremy King talked with VentureBeat about how the company's data strategy fuels changes.

Science & Technology | Social Media

Facebook’s latest ad tool fail puts another dent in its reputation | TechCrunch

Reset yer counters: Facebook has had to ‘fess up to yet another major ad reporting fail. This one looks like it could be costly for the tech giant to put right — not least because it’s another dent in its reputation for self reporting. (For past Facebook

Science & Technology | Social Media

Instagram redesigns its home screen for the first time in years, adding Reels and Shop tabs - The Verge

Instagram redesigned its home screen to include Reels and Shop tabs. The Likes and upload button are moving to the top right-hand corner of the home screen next to the DMs inbox.

Science & Technology | Social Media

LinkedIn launches new tool to help users discover new careers

LinkedIn's tool displays careers job seekers can transition into by finding skills that overlap with their previous jobs.

Science & Technology | Social Media

Facebook CEO Mark Zuckerberg calls on Congress to reform Section 230

Mark Zuckerberg will ask Congress to reform Section 230, the law that shields tech companies like his from liability for what users post on platforms.

Science & Technology | Social Media

Facebook and Instagram testing new feature to cross-post stories to both apps

Instagram and Facebook are testing a new feature that would further deepen the integration between the two platforms. As reported by The Verge, Facebook is testing the ability to bring Instagram stories directly to Facebook stories. The report explains th

Science & Technology | Social Media

Facebook tests linking your FB account to your news subscriptions | TechCrunch

Facebook is testing a new feature that could help news publishers create a better experience for paying subscribers on the social network. The idea is that when Facebook identifies a subscriber from one of its publisher partners, that subscriber will be i

Science & Technology | Social Media

Instagram will make suspicious accounts verify their identities | Engadget

Instagram is taking new steps to root out bots and other accounts trying to manipulate its platform.

Science & Technology | Social Media

Twitter is surveying users on what features they’d want from a subscription - The Verge

Twitter is surveying some users to ask about potential features on a possible paid subscription version of Twitter, which could add the option to retract tweets, post longer videos, or remove ads entirely.

Science & Technology | Social Media

Twitter faces 48-hour boycott over anti-Semitic posts by rapper Wiley | Fortune

The boycott followed complaints that Twitter was too slow to remove offensive material, some of which was also posted to Instagram.

Science & Technology | Social Media

Twitter says it's looking at subscription options as ad revenue drops sharply

Twitter is actively exploring additional ways to make money from its users, including by considering a subscription model, CEO Jack Dorsey said Thursday. The move comes as Twitter suffers a sharp decline in its core advertising business.

Science & Technology | Social Media

Twitter admits hackers accessed DMs of dozens of high-profile accounts | TechCrunch

Last week’s hack of over 100 very high-profile Twitter accounts did in fact expose the direct messages of many of those accounts, the company admitted today — including those of an elected official in the Netherlands, Geert Wilders. The attack saw numerou

Science & Technology | Social Media

Mark Zuckerberg says Facebook will allow users to turn off political ads

Facebook has come under criticism for allowing political ads to contain false statements. Now, Mark Zuckerberg says that users will be able to turn them off.

Science & Technology | Social Media

Twitter is working on a way for people to request a blue checkmark, again

Twitter is bringing back a feature it had to kill after it was misapplied to a neo-Nazi.

Science & Technology | Social Media

Facebook will verify identities for suspiciously popular accounts | Engadget

Facebook is now verifying IDs for profiles that have both suspicious behavior and posts that quickly go viral.

Science & Technology | Social Media

Instagram Will (Finally) Pay Influencers | WIRED

The company is rolling out new ways for its creators to make money—and they might sound familiar.

Science & Technology | Social Media

Twitter is testing settings that let you choose who replies to your tweet

The settings could let you allow only people you follow or mention to participate in conversations on the platform.

Science & Technology | Social Media

Twitter notifies users that it’s now sharing more data with advertisers - The Verge

Twitter removed a privacy feature from its data-sharing settings that let users opt out of sending advertising measurement and engagement data to its partners.

Science & Technology | Social Media

Pinterest shares jump as company issues early first-quarter guidance

Pinterest said that it hasn't seen much exposure to the advertising segments most hurt by the coronavirus pandemic, including travel, automotive and restaurants.

Science & Technology | Social Media

Facebook’s less cluttered desktop redesign is more widely available starting today - The Verge

Facebook is rolling out the overhauled version of its desktop site. The new design places a heavier emphasis on two of Facebook’s most critical features — events and groups — and users can try it now before it rolls out officially later this year.

Science & Technology | Social Media

Why You Really Only Need 1,000 Fans To Be Successful

You don't need millions of fans to make a six-figure income through social media.

Science & Technology | Social Media

Facebook Messenger is getting a much simpler new design

Facebook Messenger is removing its Discover tab starting next week, TechCrunch reports, after pledging to do so in August of last year. The removal means chatbots and Instant Games are gone, making Messenger more streamlined and simple in the process.

Science & Technology | Social Media

Instagram Tests Reverse-Chronological 'Latest Posts' Feature

If you're annoyed by Instagram's algorithmic feed, there's good news. Instagram appears to be testing a new feature that gathers posts and displays them in reverse-chronological order.

Science & Technology | Social Media

3 Strategies to Revive And Grow Your Facebook Business Page

Business pages are still valuable, but the way to leverage them has changed.

Science & Technology | Social Media

12 social media trends to watch in 2020

As we close this decade down, there’s no doubt that social media will play a growing role in our lives for the foreseeable future.

Science & Technology | Social Media

Twitter blocks animated PNGs to keep trolls from using them to trigger seizures

Twitter will no longer animate PNG files after trolls hijacked the Epilepsy Foundation's handle and hashtags last month to send potentially seizure-inducing ima...

Science & Technology | Social Media

Twitter rolling out redesigned iPad interface with multiple columns, more

Twitter is rolling out an update to the official Twitter for iPad app that brings a much-needed interface redesign. With today’s update, Twitter for iPad now better takes advantage of the added screen real estate available on the iPad. As first noted by A

Science & Technology | Social Media

How Facebook learns what you buy at physical stores to show you ads

Facebook learns about what users are buying in order to serve them ads that reflect what they're likely to spend money on.

Science & Technology | Social Media

Reddit’s monthly active user base grew 30% to reach 430M in 2019 | TechCrunch

In a year-end retrospective released this morning, Reddit says its user base grew 30% this year to reach 430 million monthly active users, as of the end of October. Its users also contributed 199 million posts, 1.7 billion comments and 32 billion upvotes,

Science & Technology | Social Media

Facebook lets you get rid of those annoying notification dots

On iOS you can customize Facebook's shortcut bar to remove sections you don't use.

Science & Technology | Social Media

Twitter exec teases possible major changes coming in 2020

The floated ideas could fundamentally change how retweets work on Twitter, and that's not all.

Science & Technology | Social Media

Pinterest says AI reduced reported self-harm content by 88% | VentureBeat

Pinterest announced that it's using AI and machine learning to reduce the visibility of self-harm content on its platform.

Science & Technology | Social Media

Instagram launches Create mode with On This Day throwbacks | TechCrunch

Instagram has finally turned Throwback Thursday into an official feature. It’s part of the new Instagram “Create” mode that launches today in Stories, bringing the app beyond the camera. Create makes Instagram a more omni-purpose social network with

Science & Technology | Social Media

Twitter says it unintentionally misused user data for advertising

Users saw adds targeted based on email and phone numbers provided for security.

Science & Technology | Social Media

Facebook will begin hiding likes on Friday - CNET

The social media giant will test hiding the number of likes, reactions and views that posts get.

Science & Technology | Social Media

Twitter now lets all iPhone users pin favorited lists to the timeline - 9to5Mac

After opening up access for the home timeline Lists feature to let users more easily follow their interests earlier this summer, Twitter is rolling out access for all iOS users today. Twitter shared the news in a press release: On iOS starting September 2

Science & Technology | Social Media

Facebook will shut down Group Stories on September 26th

If you didn't find yourself using Facebook's Group Stories, you're not the only one. The social network has confirmed a report from commentator Matt Navarra th...

Science & Technology | Social Media

Influencer Fraud Costs Businesses Billions but Here's What You Can Do to Avoid It | Inc.

Hype isn't a good reason to invest in marketing tools without thoroughly checking them out.

Science & Technology | Social Media

How Is Influencer Marketing Changing?

How is influencer marketing changing? This question was originally answered on Quora by Steve Oriola.

Science & Technology | Social Media

Big brother? Instagram will now ask you to think twice before posting profanities

Instagram today released two new features with a view to curb bullying on the platform - but it remains to be seen how effective they are.

Science & Technology | Social Media

Facebook will start taking a cut of fan subscriptions in 2020 | TechCrunch

Facebook will take a cut of up to 30% on fan subscriptions, beginning on January 1, 2020. The social network is revealing its plans as part of a broader slate of monetization-related announcements this week at VidCon. The news confirms a TechCrunch report

Science & Technology | Social Media

Facebook’s content oversight board plan is raising more questions than it answers – TechCrunch

Facebook has produced a report summarizing feedback it’s taken in on its idea of establishing a content oversight board to help arbitrate on moderation decisions. Aka the ‘supreme court of Facebook’ concept first discussed by founder Mar

Science & Technology | Social Media

Agencies voice concerns that Instagram is killing organic reach

Scores of Instagram users and agencies recently took to the social network to voice concerns over a sudden dip in engagement on their posts. Speculation around an algorithm change was dispelled by an Instagram spokesperson, but it’s left a question mark

Science & Technology | Social Media

Facebook and Twitter disable new disinformation campaign with ties to Iran - The Washington Post

The disabled accounts include two on Twitter mimicked Republican congressional candidates in order to push pro-Iranian political messages

Science & Technology | Social Media

Facebook removed 2.2 billion fake accounts in three months - CNN

Facebook took down 2.2 billion fake accounts between January and March, a record high for the company.

Science & Technology | Social Media

Instagram is working on new rules for banning accounts

Less than a week after banning Alex Jones and other far-right extremists, Instagram has revealed that it is working on a new policy for account removals. These...

Science & Technology | Social Media

Everything Facebook announced at F8 2019 | VentureBeat

A comprehensive compendium of everything Facebook announced at its F8 2019 developer conference in San Jose, from Messenger to virtual reality.

Science & Technology | Social Media

Instagram officially tests hiding Like counts | TechCrunch

TechCrunch - Reporting on the business of technology, startups, venture capital funding, and Silicon Valley

Science & Technology | Social Media

Reddit’s Subreddits Are Getting Collections, Events Posts

The site tested the new feature with the "Game of Thrones" Subreddit first.

Science & Technology | Social Media

Pinterest shares rise 28% on first day of trading, worth $13 billion | VentureBeat

Shares of Pinterest closed 28.58% higher than the IPO price on the first day of trading, giving the image-sharing site a $12.83 billion valuation.

Science & Technology | Social Media

Facebook exposed millions more Instagram passwords than we realized

Facebook today revealed it'd discovered millions of improperly secured passwords on its server. So, you know... business as usual.

Science & Technology | Social Media

The chat feature may soon return to Facebook’s mobile app

Facebook upset millions upon millions of users five years ago when it removed chat from its core mobile app and forced them to download Messenger to communicate privately with friends. Now it looks like it might be able to restore the option inside the Fa

Science & Technology | Social Media

To stop copycats, Snapchat shares itself

Evan Spiegel has finally found a way to fight back against Mark Zuckerberg’s army of clones. For 2.5 years, Snapchat foolishly tried to take the high road versus Facebook, with Spiegel claiming “Our values are hard to copy”. That inaction allowed Zu

Science & Technology | Social Media

Facebook asks for public input about its plans for a content oversight board

In November, Facebook announced its plans to create an external content oversight board that would serve as something of a “supreme court” for Facebook’s more controversial content policy decisions. With the release of a draft charter i

Science & Technology | Social Media

New Facebook tool answers the question “Why am I seeing this post?”

Facebook announced today that it is adding a feature called “Why am I seeing this post?” to News Feeds. Similar to “Why am I seeing this ad?,” which has appeared next to advertisements since 2014, the new tool has a dropdown menu that gives users

Science & Technology | Social Media

3 Key Impacts of Facebook's Latest Changes on Brands

This is what Zuckerberg's latest announcement means for your business

Science & Technology | Social Media

Twitter reveals big changes to conversations and new camera features

The changes are meant to make good on the company's promise to promote "healthy conversation."

Science & Technology | Social Media

Facebook, Instagram, and Messenger are down for some users

It's not just you: Facebook's apps are having an outage.

Science & Technology | Social Media

Pinstagram? Instagram code reveals Public Collections feature | TechCrunch

Instagram is threatening to attack Pinterest just as it files to go public the same way the Facebook-owned app did to Snapchat. Code buried in Instagram for Android shows the company has prototyped an option to create public “Collections” to which mul

Science & Technology | Social Media

How to Use Visuals Effectively for Social Media Marketing

If a picture is worth a thousand words, then a meme or infographic must be worth a thousand likes, right?……

Science & Technology | Social Media

Is Facebook About To 'Break' Instagram, And What Does That Mean For Influencers?

Until now, Instagram has kept its distance from Facebook and the brands have been kept separate. But that could all be about to change, driven by influencer marketing, and the challenge for Facebook is to make that work without breaking the Instagram infl

Science & Technology | Social Media

5 new features Twitter is testing in its iOS app

Twitter has been quietly testing improvements to night mode, encrypted direct messages, and new ways to use GIFs, according to new screenshots.

Science & Technology | Social Media

Account linking could make Instagram the heir to Facebook Login

Teens’ aversion to Facebook jeopardizes not only the company’s feed ad revenue, but its dominance as an identity provider. The Facebook Login platform keeps people tied to the social network in order to easily access other apps without a separ

Science & Technology | Social Media

Twitter bug makes it look like random retweets are appearing in your timeline | TechCrunch

A number of Twitter users have been complaining that tweets that were retweeted by people they don’t follow are now showing in their timeline. The issue, thankfully, is not related to a new Twitter algorithm or recommendation system, as some had feared.

Science & Technology | Social Media

Instagram outage forces millions to look directly at the world for nearly half an hour

Photo-sharing app and social network Instagram was briefly taken offline on Monday afternoon, causing nothing of consequence to occur other than a brief respite from one source of the constant deluge of inconsequential information to which we all voluntar

Science & Technology | Social Media

Facebook is integrating WhatsApp, Instagram and Messenger | TechRadar

Facebook is bringing its three messaging services on Instagram, WhatsApp and Facebook Messenger closer.

Science & Technology | Social Media

Twitter starts rolling out simplified web interface to some users

Twitter is starting to deploy a revamped web client that's simpler to look at and promises tweaks like an emoji button and a revised trending section.

Science & Technology | Social Media

Instagram will now let you post to multiple accounts at the same time

Instagram is rolling out a new feature today, which will allow users who manage multiple accounts to post the same content to all feeds more directly. Previously, users were required to either manu…

Science & Technology | Social Media

A 23 Step Social Media Marketing Checklist for 2019 [Infographic]

Looking to make sure you stay on track with your social media marketing efforts in 2019? This checklist will help.

Science & Technology | Social Media

Proving the ROI of influencer marketing is challenging but it can be done

Marketers have singled out measuring ROI as one of the biggest challenges they have with influencer marketing, but there are ways it can be done.

Science & Technology | Social Media

10 Improvements Influencer Marketing Has To Make In 2019

If influencer marketing wants to move from a line item in the "experimental" budget to a line item in the media budget, the industry will need to continue to mature in 2019.

Science & Technology | Social Media

Confronting Facebook's Growing Pains

It is not that Facebook wants to promote poisonous material, but its system is designed in a manner that is allowing it to happen.

Science & Technology | Social Media

I Built a Social Media Following of 1 Million in 30 Days. Here's How You Can, Too.

By applying these social strategies you can build a huge following with high levels of engagement.

Science & Technology | Social Media

Forget celebrity influencers - reach micro-influencers who impact your brand

Celebrity endorsements may not have the traction we think - fake followers included.Takumi thinks it has found a better way - with micro-influencers.

Science & Technology | Social Media

How to Become the Social Media Manager Every Company Dreams Of

As more brands realize the need to reach their audience online, the demand for social media managers to help grow their business through social is rapidly increasing. As social media marketing recrui…

Science & Technology | Social Media

Facebook, are you kidding? | TechCrunch

Facebook is making a video camera. The company wants you to take it home, gaze into its single roving-yet-unblinking eye and speak private thoughts to your loved ones into its many-eared panel. The thing is called Portal and it wants to live on your kitch

Science & Technology | Social Media

Relike lets you turn a Facebook page into a newsletter | TechCrunch

French startup Ownpage has recently released a new product called Relike. Relike is one of the easiest ways to get started with email newsletters. You enter the web address of your Facebook page and that’s about it. The company automatically pulls your

Science & Technology | Social Media

Facebook Hacked, 50 Million Users Affected - Motherboard

Facebook "discovered a security issue" that the company said allowed attackers to "take over people's accounts."

Science & Technology | Social Media

Twitter says bug may have exposed some direct messages to third-party developers | TechCrunch

Twitter said that a “bug” sent user’s private direct messages to third-party developers “who were not authorized to receive them.” The social media giant began warning users Friday of the possible exposure with a message in the app. “The issue

Science & Technology | Social Media

Twitter brings Bookmarks to the web with a new design, now in testing | TechCrunch

Twitter is testing a new experience for web users, the company announced in a tweet on Thursday. A small number of Twitter users will see the updated version of Twitter for web, which will include access to Twitter’s Bookmarks feature, and scrolling thr

Science & Technology | Social Media

The Five Step Formula To Instagram Engagement

Instagram is today one of the fastest growing social networks in the world. Between 2014 and 2017, the number of daily active users has grown from 200 million to 500 million. The time spent on Instag…

Science & Technology | Social Media

Twitter suspends more accounts for 'coordinated manipulation'

Twitter's long been under fire for its approach to bots and extremist accounts, but now it appears to be taking a more proactive stance towards its community gu...

Science & Technology | Social Media

The Impossible Job: Inside Facebook’s Struggle to Moderate Two Billion People - Motherboard

Moderating billions of posts a week in more than a hundred languages has become Facebook’s biggest challenge. Leaked documents and nearly two dozen interviews show how the company hopes to solve it.

Science & Technology | Social Media

Trump accuses social media firms of 'silencing millions' | Reuters

U.S. President Donald Trump accused social media companies on Friday of silencing "millions of people" in an act of censorship, but without offering evidence to support the claim.

Science & Technology | Social Media

10 essentials for your social media marketing campaigns

Sporadic tweets and banal Facebook posts just won’t cut it in today’s online world. Set clear objectives, and keep current and consistent with engaging posts and audience interaction.

Science & Technology | Social Media

Twitter turns to academics to improve conversational health on the platform | TechCrunch

Twitter is partnering with two groups of academic researchers to figure out how to measure the health of conversations happening on the platform. It’s all part of the company’s continuing long game for social relevance. Despite the fact that it lost 1

Science & Technology | Social Media

Facebook Suspends Infowars' Alex Jones for Hate Speech | Fortune

Facebook has taken a stand against conspiracy theorist Alex Jones, suspending him from the platform for 30 days.

Science & Technology | Social Media

LinkedIn adds support for sending voice messages – a feature nobody was asking for | 9to5Mac

LinkedIn today announced a new feature for its Messaging platform that seemingly nobody asked for. In a blog post, the company revealed that you can now record and send voice messages up to one-min…

Science & Technology | Social Media

What Is Local Twitter? - The Atlantic

“Local Twitter” is a booming network of basic, young suburbanites across the country.

Science & Technology | Social Media

Instagram’s Wannabe-Stars Are Driving Luxury Hotels Crazy

Hotels are being forced to figure out how to work with a new class of brand-peddling marketers.

Science & Technology | Social Media

Facebook bug switches 14 million users' default sharing settings to public - TechSpot

Facebook is informing 14 million users that what they assumed were private posts could have been viewable by the public. A bug caused the users' “suggested” sharing option to be set to “public” by default, rather than basing the suggestion&hel

Science & Technology | Social Media

Social Media Engagement is the New Social Media Marketing: How To Do It Well

As social media platforms evolve to reward so reward authentic social media behaviour, social media engagement has become a vital part of any marketing strategy. Here's a look into why we think social media engagement is so important and how you can

Science & Technology | Social Media

The do's and don’ts of hashtags

How to grow your reach and engagement with hashtags.

Science & Technology | Social Media

Facebook will remove the Trending topics section next week

The removal comes after years of criticism.

Science & Technology | Social Media

How To Make The Most Of Social Media Marketing

How can I do social media marketing? This question was originally answered on Quora by Frits Habermann.

Science & Technology | Social Media

How Facebook Marketing is Changing (And How to Be Prepared) - The Buffer Blog

Just a couple of weeks back, Facebook announced a significant update that could signal a new path for the platform. Here's how we feel it will change the future of Facebook marketing.

Science & Technology | Social Media

Here's what to expect when Facebook CEO Mark Zuckerberg faces angry EU lawmakers next week

Facebook CEO Mark Zuckerberg and another executive will be grilled by European politicians on Tuesday about the Cambridge Analytica data scandal, Facebook's role in election interference, and its attitude to new European privacy laws.

Science & Technology | Social Media

The No. 1 Way To Get Attention On LinkedIn

Employers or business prospects are searching on LinkedIn for someone like you. Having the right keywords on your profile is the single best way to improve the odds that your profile is the one they will find, click on and message. Here's how to find the

Science & Technology | Social Media

Four New LinkedIn Features You Shouldn't Ignore

Stay on top of the latest LinkedIn features so you can stand out and expand your success. Here are four features that you need to try for yourself.

Science & Technology | Social Media

Report: Facebook App Exposed 3 Million More Users' Data

Researchers at the University of Cambridge, via a myPersonality app on Facebook, reportedly used data from 3 million users to power a spin-off company that

Science & Technology | Social Media

How to Growth Hack the Facebook Algorithm to Reach Your Most Engaged Fans

It's not Mark Zuckerberg's fault that you're not up to date with how social media marketing is done in 2018.

Science & Technology | Social Media

11 Big Changes Coming to Facebook: What You Need to Know

Here are the most significant announcements made at Facebook's F8 Developer Conference and what they mean.

Science & Technology | Social Media

Facebook Weighs Ad-Free Subscription Option - Bloomberg

Facebook Inc. has been conducting market research in recent weeks to determine whether an ad-free version paid by subscriptions would spur more people to join the social network, according to people familiar with the matter.

Science & Technology | Social Media

Twitter says all 336 million users should change their passwords

Twitter says account passwords were not hacked but users should still change them to be safe.

Science & Technology | Social Media

This Company Will Give You $100,000 to Build a Better, Alternative Facebook - Motherboard

A startup incubator is giving seven companies $100,000 in seed money to build a privacy-oriented, democratic Facebook alternative.

Science & Technology | Social Media

Use These Tips to Crack LinkedIn’s Algorithm and Generate More Leads

When it comes building a sales funnel, there has never been a better platform than LinkedIn. I’ve personally used LinkedIn as a primary lead source to grow my business and gain more than 47,0…

Science & Technology | Social Media

How to Create a Fullscreen Canvas Experience on Facebook

Imagine for a second that you can have a customer’s complete, undivided attention on social media. Instead of seeing four other posts on their feeds distracting them, all they see is yours, dominat…

Science & Technology | Social Media

The 1-2-3-4 Strategy to Drive Leads From Instagram

Instagram can make sense as part of a lead-gen strategy. The secret is a laser focus on optimizing four key elements – Content Marketing Institute

Science & Technology | Social Media

Real People Are Turning Their Accounts Into Bots On Instagram — And Cashing In

Verified accounts turning themselves into bots, millions of fake likes and comments, a dirty world of engagement trading inside Telegram groups. Welcome to the secret underbelly of Instagram.

Science & Technology | Social Media

10 Social Media Usage Statistics You Should Know (and What They Mean for Your Marketing Strategy)

We sifted through mountains of data on social media trends to bring you the social media usage statistics that mean the most for your marketing strategy.

Science & Technology | Social Media

Here's Facebook's once-secret list of content that can get you banned

Facebook is making its Community Standards rules public for the first time, here's what you need to know about what types of posts are and aren't allowed.

Science & Technology | Social Media

Instagram Looks Like Facebook’s Best Hope - Bloomberg

With lawmakers and users on the warpath, the photo-sharing app could be Mark Zuckerberg’s way out of the latest data scandal.

Science & Technology | Social Media

Instagram traps data without a Download Your Information tool | TechCrunch

It’s hard to #DeleteFacebook with no viable alternative, but at least you can export all your data. There’s no such option on Instagram . That lack of data portability puts users at the mercy of Instagram’s product and policy decisions. And it could

Science & Technology | Social Media

Facebook and the Price of Tech Utopia

Was everything users gained from Facebook worth what they gave up?

Science & Technology | Social Media

How to Check If Cambridge Analytica Could Access Your Facebook Data | WIRED

Facebook has released a tool that lets you see if you were caught up in the Cambridge Analytica fiasco—and what other apps know about you know.

Science & Technology | Social Media

Mark Zuckerberg's letting researchers dive into Facebook data to protect elections

The social network says the initiative will help researchers figure out the effect social media has on democracy.

Science & Technology | Social Media

Growth Hacking Tips to Increase Your Brand Awareness Via Social Media

To reach out to more customers and increase ones awareness on social media is possible with the growth hacks tricks.

Science & Technology | Social Media

5 Reasons Why Nobody is Engaging With Your Social Posts (and How to Fix it)

Is nobody engaging with your social media posts on Twitter or Instagram? Here's 5 reasons why, and how to fix it to make sure you get attention on your social media.

Science & Technology | Social Media

Twitter Is Developing a Subscription Plan That Promotes Your Tweets Automatically | Fortune

Twitter is testing a subscription plan that automatically promotes tweets in order reach to more users and grow follower bases

Science & Technology | Social Media

Mark Zuckerberg says he disagrees strongly with Bosworth death memo, calls executive provocative - Business Insider

Facebook is back on defense as Mark Zuckerberg spoke against a controversial memo by VP Andrew Bosworth, while defending the executive.

Science & Technology | Social Media

LinkedIn Prospecting: How to Find and Connect With Future Customers : Social Media Examiner

Social Media Marketing Podcast 295. In this episode, explore how to use LinkedIn to find leads and turn them into customers with John Nemo.

Science & Technology | Social Media

Facebook VP's memo suggests relentless growth is good, even if it gives a platform to terrorists or bullies | VentureBea

In a never-before-seen internal memo titled “The Ugly,” published today by BuzzFeed News, Facebook VP Andrew Bosworth advocated that the social media giant be relentless about growth, even if someone kills themselves as a result of bullying or people

Science & Technology | Social Media

How This Founder Accumulates 100M Impressions Each Month And What CMOs Can Learn From It

Getting eyes on your content is every marketer's goal. One man who gets 100M Impressions every month has some tips every marketer can benefit from.

Science & Technology | Social Media

The 7 Biggest Secrets Of Social Media Influencers

Obviously, they put in extra work and have more experience than the average Joe. But beyond that, there are a few secrets that most influencers don't make public.

Science & Technology | Social Media

Uncovering Instagram Bots With a New Kind of Detective Work

Marketers are increasingly concerned that too many of the influencers they pay to push their products are actually followed by a percentage of accounts that are fake.

Science & Technology | Social Media

Facebook's Long-Term Plan for WhatsApp Is Finally Coming to Fruition (and It's Brilliant) | Inc.com

Instagram was a bargain that's turned a very tidy profit. WhatsApp was a very different sort of bet.

Science & Technology | Social Media

Instagram Unleashes the Ultimate Weapon for Marketers – Adweek

Opinion: ‘Regramming’ could encroach on Pinterest’s position as a king of brand content discovery

Science & Technology | Social Media

Inside Facebook's Two Years of Hell

How a confused, defensive social media giant steered itself into a disaster, and how Mark Zuckerberg is trying to fix it all.

Science & Technology | Social Media

Twitter’s 280 character limit increased engagement without increasing the average tweet length – BGR

After some initial testing, Twitter late last year officially upped the character limit on tweets from 140 characters to 280. In one fell swoop, Twitter changed the most defining feature of the service: brevity.

Science & Technology | Social Media

The New Facebook Algorithm 2018: Everything Marketers Need to Know

An inside look into the brand new Facebook Algorithm for 2018 with information directly from an exclusive News Feed webinar for publishers. Here's what brands and marketers need to know.

Science & Technology | Social Media

Why Posting to Facebook Without Paying Is a Waste of Time | DigitalNext - AdAge

Use your marketing team's time and the dollars you're spending with your agency on promoted "thumb stopping" content, Mike Proulx argues.

Science & Technology | Social Media

AI could make trolls think twice before retweeting offensive content | VentureBeat

While hate speech in the U.S. dates back to the country’s earliest days, the rise of social media has thrust hateful keyboard warriors into the spotlight. Many social media platforms have attempted to counter hate speech using AI-driven tactics, but the

Science & Technology | Social Media

Best Practices for Advertising on Instagram – Adweek

Make the most of the unique opportunity presented by the visual social network

Science & Technology | Social Media

Inside Social Media's Black Market: The Follower Factory - The New York Times

Everyone wants to be popular online. Some even pay for it. Inside social media’s black market.

Science & Technology | Social Media

13 Clever Ways to Increase Your Instagram Engagement

Social Media Marketing World speakers share their lesser-known tips to upping your Instagram game.

Science & Technology | Social Media

The Instagram course that can help you grow an audience and monetize content

This online course includes 23 lectures and two hours of content that can teach you how to use Instagram for business, gain a following, and monetize posts.

Science & Technology | Social Media

How To Make LinkedIn The Hub Of Your Social Media Strategy

When you go about building your brand in the virtual world, be efficient. When you make LinkedIn the center of your social media strategy, you can increase your visibility and have greater impact on your target audience with minimal effort.

Science & Technology | Social Media

How To Build A Thriving Brand Presence On Instagram

There are millions of brands trying to get noticed on Instagram, here's how to stand out in the sea of sameness.

Science & Technology | Social Media

Weird Facebook glitch has 'broken' News Feed, but it's actually kind of nice

Facebook's News Feed is broken. No, that is't a comment on the current state of social media or Mark Zuckerberg's pledge to fix what's broken about Facebook.

Science & Technology | Social Media

Facebook Finally Blinks - The Atlantic

Mark Zuckerberg’s radical decision to reinvent the News Feed is a plea for mercy.

Science & Technology | Social Media

10 Social Media Tools You Need in 2018

Brands are turning to social media platforms to reach target audiences through paid and organic means. Here is a list of 10 tools that social media marketers should leverage for maximum results.

Science & Technology | Social Media

What is the best time to post social media?

Different platforms have different user patterns. See this guide for the peak engagement hours for each of the major social media outlets.

Science & Technology | Social Media

10 Instagram Tools to Help You Build Your Following in 2018

Successful brands and influencers have used these tools in order to generate sizable Instagram audiences in no time.

Science & Technology | Social Media

Iranian Authorities Block Access to Social Media Tools

Antigovernment demonstrators face a crackdown on the apps they use to organize and communicate with the outside world.

Science & Technology | Social Media

How to Write Posts That Actually Get Read and Shared

I had a call the other day with an entrepreneur who told me that his blog articles are like an echo chamber; it feels like he is talking to himself. He's investing a ton of time and effort into creating posts, but they are not getting any engagement. I

Science & Technology | Social Media

10 Instagram Automation Tools to Build a Massive Following

Instagram has immense power to make or break brands and influencers. For example, Halo Top Creamery increased online sales by 2,500 percent after growing Instagram followers, and the makeup company Anastasia Beverly Hills came to prominence only after the

Science & Technology | Social Media

When Instagram Influencing Isn't So Glamorous | WIRED

Instagram fame can be enviable—but it comes at a cost. Excerpted from Brooke Erin Duffy's (Not) Getting Paid to Do What You Love.

Science & Technology | Social Media

Facebook Can Now Find Your Face, Even When It's Not Tagged | WIRED

A new Facebook tool deploys facial-recognition to identify users in photos, even when they're not tagged.

Science & Technology | Social Media

Facebook To Punish 'Engagement Bait' Posts

Ask for a "like" or "share" on Facebook and the company said it will downgrade, rather than increase, the post's reach.

Science & Technology | Social Media

Beware of Relying on Fake Social Media Followers. Ever Heard of 'Shadowbanning'?

It's scarily easy to grow your numbers rapidly if you're willing to resort to fake traffic. But if you do, brace yourself for the consequences.

Science & Technology | Social Media

Facebook expands AI-based suicide prevention tools

Facebook's suicide prevention AI has advanced to the point where it can proactively intervene when it detects that someone may be at risk of suicide.

Science & Technology | Social Media

An Updated List of Facebook's Algorithm Changes

If you do Facebook marketing, one thing that you might want to understand is the Facebook algorithm.

Science & Technology | Social Media

7 Ways Facebook Keeps You Addicted

The intersection of 2 obsessive technologies sees us checking our social apps on mobiles many times a day. Here is how Facebook creates addiction.

Science & Technology | Social Media

Twitter is doubling the length of tweets to 280 characters for some people

The famous Twitter character limit is being expanded from 140 characters to 280 characters.

Science & Technology | Social Media

Facebook just stole one of Myspace’s worst features

Facebook is testing a new feature on its mobile app that will show a friend's activity status directly on their profile, allowing you to track them.

Science & Technology | Social Media

The unforeseen consequences of an AI-built social network | VentureBeat | AI | by Vivian Michaels

Artificial intelligence is one of the most powerful technologies invented by humankind. This technology has affected almost every industry, including the medical, finance, and banking Industries. Due to its enormous potential, investors are sinking some serious funding into AI.

Science & Technology | Social Media

3 Tips for Creating Original Social Content Your Audience Loves – Adweek

Opinion: If you’re honest with yourself, you’ll probably come to the realization that your content isn’t very original.

Science & Technology | Social Media

More Americans are getting news from social media than ever before - Recode

More Americans than ever are getting news from social platforms like Facebook, Twitter and even Snapchat.

Science & Technology | Social Media

19 Social Media Content Tools That'll Speed Up Your Content Creation

Creating great social media content takes time. Here are 18 powerful social media content tools (and tips for creating great content in just minutes).

Science & Technology | Social Media

How I Achieved a 48% Success Rate Using Twitter for Link Building

The gripes among link builders are plentiful, but they’re also deserved. There’s the pitifully low success rate. The hours logged crafting personalized outreach. The potential brand damage from a…

Science & Technology | Social Media

Social Media Saved Harvey Victims In Texas — But That's Not Really A Plan

Twitter and smartphones didn't exist when Hurricane Katrina ravaged New Orleans. Hurricane Harvey showed their potential — and how much remains to be done.

Science & Technology | Social Media

Your Social Media Strategy Isn't Complete Without These 21 Tactics

You’re ready to take social media to the next level. But if you aren’t building the traction you hoped for, there’s usually a reason. Just like any industry, there are a set of crucially important tactics every successful social media strategy needs

Science & Technology | Social Media

A Day in the Life of a Social Media Manager: How to Maximize Your Time on Social Media in 2017

See how a typical social media manager keeps a schedule and follows a checklist to achieve the many different tasks and to-dos of a typical workday

Science & Technology | Social Media

Want to Take Full Advantage of Social Media? Stop Thinking of it as One Big Sales Pitch | Inc.com

In order to truly flourish on social media, you should begin thinking of it more like a conference and less like a cold call.

Science & Technology | Social Media

A 4-Step Process for Building Your Instagram Presence | Social Media Today

Here's a four stage process for building an Instagram following, from creating a profile to gaining more followers to posting. 

Science & Technology | Social Media

10 Social Media Mistakes We've Made (And How to Avoid Them)

We've committed many social media mistakes that have cost us reach, engagement, fans, and customers! Here's what we've learned and how you can avoid them.

Science & Technology | Social Media

10 Unforgivable Facebook Marketing Mistakes From Brands

Facebook has a market saturation unrivalled by any other social network. To win over your audience you need to avoid these Facebook marketing mistakes.

Science & Technology | Social Media

Facebook wants to become the new mobile storefront - Business Insider

Facebook wants to become the new mobile storefront. To help, the company has unveiled new ad tools for brands and retailers.

Science & Technology | Social Media

Snapchat’s newest feature is also its biggest privacy threat - The Verge

Earlier this week, Snapchat introduced Snap Map, an opt-in function that allows you to share your location with your friends on a map. Snapchat’s introduction video to Snap Map, seen above, focuses...

Science & Technology | Social Media

Say goodbye to finstas and hello to Instagram 'favorites'

Instagram is testing a new feature called "favorites" to let users share private photos with a select group of people.

Science & Technology | Social Media

Here's How to Change Your Name on Facebook | Mental Floss

Test your knowledge with amazing and interesting facts, trivia, quizzes, and brain teaser games on MentalFloss.com.

Science & Technology | Social Media

Whoops: Facebook Accidentally Exposed Its Employees to Suspected Terrorists | Vanity Fair

One moderator fled his home after learning that terrorists he’d banned had found his personal Facebook profile.

Science & Technology | Social Media

Snapchat vs. Instagram: What marketers need to know - Digiday

With Facebook’s Instagram Stories positing huge competition to Snapchat, brands and advertisers are trying to figure out which works best.

Science & Technology | Social Media

8 Mistakes That Immediately Make You Look Like a Social Media Newbie | Inc.com

If you're making any of these mistakes on social media, your brand will appear out of touch as a result.

Science & Technology | Social Media

7 Ways to Turn Instagram Followers into Customers for Life #InstagramforBusiness

Use these seven ways to reach out to prospects and make them want to buy from you, over and over again.

Science & Technology | Social Media

Influencer Marketing: A Key Building Block Of A Successful Content Marketing Engine

By activating influencers as part of a media buy, marketers can reach consumers through trusted voices and help drive business value.

Science & Technology | Social Media

Instagram Analytics: Which Metrics Really Matter?

These key figures can help you measure your reach and make smart moves that engage audiences to interact with your brand.

Science & Technology | Social Media

Real Influence: How Adobe Uses Influencer Marketing | MarketingProfs Podcast

Here's how Adobe uses influencer marketing to dramatically increase the company's reach. Gain insights from how to attract and engage influencers, measure success, and maintain relationships.

Science & Technology | Social Media

How to Run an Instagram Story Takeover : Social Media Examiner

Do you want to reach more people with your Instagram stories? Discover how to plan and execute an Instagram Story takeover.

Science & Technology | Social Media

Revealed: Facebook's internal rulebook on sex, terrorism and violence | News | The Guardian

Leaked policies guiding moderators on what content to allow are likely to fuel debate about social media giant’s ethics

Science & Technology | Social Media

Welcome to the Next Phase of the Facebook Backlash

Privacy watchdogs think a damning leaked document about Facebook targeting insecure teens could help usher in new era in privacy protections.

Science & Technology | Social Media

6 Things The Average Instagrammer Does Better Than Most Marketing Professionals | Inc.com

Your greatest asset might be your fashionista intern.

Science & Technology | Social Media

9 easy ways to explain what you actually do as a social media professional

Quick quiz for social media marketers: Raise your hand if you’ve ever been asked, “So, you get paid to go on Facebook?” “We're hunting for awesome startups” Run an early-stage company? We're inviting 250 to exhibit at TNW Conference and pitch on

Science & Technology | Social Media

Small and Medium-Sized Businesses: If You're Not Using Instagram, You're Already Behind

Only 20% of small and medium businesses pay to advertise on Instagram, writes Krista Wiltbank, head of social media at GetResponse.

Science & Technology | Social Media

The Social Media Analytics Showdown: What You Can Track and How

Analysis is the key to getting the results you had in mind when you created all that compelling content.

Science & Technology | Social Media

Instagram Algorithm: The 7 Key Factors that Influence Your Organic Reach

In this post, we'll go through the seven key factors of the Instagram algorithm that influence your reach and share 10 ways to boost your reach today.

Science & Technology | Social Media

This instagrammer’s epic shots of Yosemite National Park will make you want to travel right now

This collection of pics that will make you wanna pick your climbing gear, camping tent and head to California to enjoy one hell of an outdoor experience.

Science & Technology | Social Media

How to Become An Influencer By Accident (With Smart Automation)

You don’t need a business to become an influencer; in fact, you don’t even have to know why you are doing it. Once you have an audience, opportunities come.

Science & Technology | Social Media

How Much Time Do People Spend on Social Media? [Infographic]

People apparently spend more time on social media than they spend on eating and drinking. See where consumers are spending their hours—and days and years—on each social media platform.

Science & Technology | Social Media

5 Reasons Micro-Influencers Shouldn't Be Ignored

Get better engagement and a more targeted audience while spending less on your marketing budget.

Science & Technology | Social Media

How to Avoid Unwanted Communications on Social Media

That recent tech innovation known as the internet has made keeping in touch with family and friends easier than ever—but it might also have brought you some unwelcome attention from people you’d rather not keep up correspondence with. If you want to m

Science & Technology | Social Media

Facebook adds new features to Instant Articles to encourage email sign-ups and Page Likes | TechCrunch

Facebook today rolled out an improvement to its Instant Articles feature that now lets publishers include call-to-action units in their articles to better..

Science & Technology | Social Media

Facebook is turning into a confusing social nightmare

Facebook has drowned users in new features and tests. It's a confusing mess and the cracks are starting to show.

Science & Technology | Social Media

7 Ways to Attract Thousands of Followers on Social Media

Unless you're famous, attracting a pile of fans to your feed may be a challenge. Here's how regular people can do it.

Science & Technology | Social Media

Here's How to Tell If Your Company's Ad Is Beating Competitors on Facebook

Find out how your Facebook advertising performs compared to the rest of your industry.

Science & Technology | Social Media

Snappers can now start a chat by tapping a Bitmoji

You can now place friends' Bitmoji on your home screen and tap them to start chats.

Science & Technology | Social Media

How To Provide Witty And Effective Customer Support On Social Media

If you’re a milleninial founder, here are some tips to help you and your team offer witty and effective customer support on social media.

Science & Technology | Social Media

How To Sell On Instagram - business.com

Emerging Instagram trends and tools for every business owner. Learn to master the skills of social selling.

Science & Technology | Social Media

Follow These Simple Steps To A Massive Social Following

Social media engagement doesn't have to be a black box of mystery. With the right strategies and effort, anyone can create a massive social following.

Science & Technology | Social Media

How to make all your social media posts truly private | Popular Science

When you update your social media accounts, you might be revealing more than you think to a wider audience than you expected. Here are the settings you need to know about to keep your pages private.

Science & Technology | Social Media

A Good Thing? Facebook Eyes Long-form Content | Social Race Media

Ive always heard competition makes sectors grow and makes things better. I dont know if I agree. Today I read that Facebook wants to jump into the content busin

Science & Technology | Social Media

LinkedIn Just Stole an Idea From Facebook - And it's Tremendous

LinkedIn recently released new tool that makes it far easier to hyper-focus and customize your marketing approach on the platform.

Science & Technology | Social Media

Report shows how much money publishers make from platforms like Facebook, Google, and Snapchat

The report, from Digital Content Next, reveals the average amount a premium publisher makes from distributing their content across third-party platforms.

Science & Technology | Social Media

Screw "Personal Branding": My Top Three Social Media Resolutions For 2017

One writer says the received wisdom on how professionals should act on social media is failing to make the world a better place.

Science & Technology | Social Media

7 Apps You Need as a Social Media Consultant

To be efficient as a social media consultant, you need the right applications that encompass every aspect of your social media activity and business

Science & Technology | Social Media

3 Creative Ways to Generate Leads With Instagram

Have you ever thought of how to generate leads with Instagram rather than just using it for brand building? These 3 creative tactics will get you started.

Science & Technology | Social Media

How to Engage on Social Media Like a Team of 30

ReQueue is a tool launched by CoSchedule that allows you to amplify and automate your social media marketing.

Science & Technology | Social Media

Social media advertising and brand posts: four lessons to live by

Social media users are turning their back on brands, with some saying that they 'actively ignore' brand posts or ads. Turn heads with these top tips

Science & Technology | Social Media

9 Companies Helping Your Social Media Presence Grow Online

If you want to grow your social media presence online you’ll need to do more than just create a Facebook account and update it once a week. Social media has rap

Science & Technology | Social Media

25 tips for becoming an online influencer

Influencer marketing has become a powerful strategy for brands who want to reach their audience in a non-pushy, non-promotional way. Instead of pushing their own message, they can leverage online influencers to get their message out in a more palatable way.

Science & Technology | Social Media

How to use Instagram Stories | TechCrunch

Lookout, Snapchat. Instagram just launched its own Stories feature for sharing everyday moments that disappear. Click the arrow to the right or scroll down to..

Science & Technology | Social Media

The big flip: How Snapchat reoriented video advertising

Embracing vertical video poses technical challenges for brands wanting to repurpose their video content, as well as requires a different artistic eye.

Science & Technology | Social Media

Social Media Gets More Love, But Facebook and Twitter Don't Get More Likes - NBC News

Americans are spending more and more time on social media, but are increasingly dissatisfied with the experience, a new survey shows.

Science & Technology | Social Media

5 old school social media tactics that are no longer effective

A look back at social media marketing tactics that may have worked in 2012 or 2013, but aren’t quite so effective nowadays.

Science & Technology | Social Media

9 Ways to Communicate with More than Just Millennials on Social Media - The Next Scoop

It isn’t clear why the millennials are the focus of most advertising and marketing campaigns. Maybe it’s because marketers have bought into their own stories about ‘youth is beautiful’ line hook line and sinker and have now become blinkered to oth

Science & Technology | Social Media

Twitter throttled in Turkey amid attempted coup

Twitter, Facebook and YouTube are reportedly blocked in Turkey amid talk of an attempted coup.

Science & Technology | Social Media

Twitter will livestream the Democratic and Republican National Conventions thanks to a new deal with CBS - Recode

Details on how it will work — and whether Twitter gets paid — are still being ironed out.

Science & Technology | Social Media

Facebook Messenger adds end-to-end encryption in a bid to become your primary messaging app | TechCrunch

Facebook Messenger wants to be your primary messaging app. As people become more and more concerned about security, being the best messaging app means being..

Science & Technology | Social Media

3 Facebook Ads Case Studies for Improving Conversion Rate

Having trouble converting on your Facebook Ad campaigns? See how these companies do it.

Science & Technology | Social Media

Twitter launches a dedicated app for managing business accounts | VentureBeat | Social | by Ken Yeung

Twitter has launched an app aimed at helping businesses manage communication and engagement with their followers. Called Twitter Dashboard, it’s available in beta for those in the U.S. on both iOS and as a desktop app. One could think of it as either a

Science & Technology | Social Media

Is Your Company's Social Media Expert Really an Expert? Here's How to Know | Inc.com

You hired a social media expert for your business. But how do you know you hired the right one?

Science & Technology | Social Media

10 simple steps for more clickable social media content | Articles | Home

Writing powerful social media copy that grabs people's eyes and wins their hearts is a challenge. Often, when our content isn't breaking through the noise, we can fix it with a few tweaks.

Science & Technology | Social Media

Snapchat says it has basically replaced TV for millennials

Twice as many millennials watched the first GOP debate on Snapchat as did on regular TV.

Science & Technology | Social Media

Twitter Is An 'Inevitable' Social Network Acquisition - Fortune

Twitter is trying to turn things around, but that hasn't stopped the company from being called the next desirable social network buy.

Science & Technology | Social Media

22 Hidden Features to Help You Get More Out of Twitter | Inc.com

Twitter is woven into the fabric of business. Here's how to make it even more valuable.

Science & Technology | Social Media

6 Killer Tips To Promote Your Instagram Page

So fellow entrepreneurs and business owners, you must all be using Instagram as a part of your Social Media Strategy by now and you want to be rocking it. Of course it is needless to say that you sho…

Science & Technology | Social Media

How Mark Zuckerberg Led Facebook’s War to Crush Google Plus | Vanity Fair

In Facebook, Mark Zuckerberg built not just a business, but a company culture with the fervor of a messianic sect.

Science & Technology | Social Media

Instagram Influence Marketing: What Two College Student Projects Taught Us - Forbes

The even savvier students have questions, such as: How does Instagram influence start and what is the social cost of allowing brands into an otherwise organic feed?

Science & Technology | Social Media

Social Media Trends to Watch

Social media is moving at breakneck speeds and what was yesterday’s latest craze is today’s “That is so 2015.” In order to stay on top of your marketing game, you need to know what’s going on in this ever-evolving social world.

Science & Technology | Social Media

Facebook's new advertising play: Selling ads for non-users - LA Times

To advertisers, Facebook Inc. 's biggest treasure trove is what it knows about you.

Science & Technology | Social Media

How to see who’s tracking you on Facebook (aside from Facebook)

Being tracked on the internet is something that’s only to be expected, since advertising is still the biggest online moneymaker out there. Google and Facebook are two of the biggest companies that make money by being able to tell advertisers what we li

Science & Technology | Social Media

What the designer of the old Instagram icon thinks of the new one

The designer of the old Instagram icon reveals his thoughts in the new one, and where the look of his design came from.

Science & Technology | Social Media

Facebook passes 1.65 billion monthly active users, 54% access the service only on mobile | VentureBeat | Social | by Emi

In its first quarter 2016 earnings announcement today, Facebook revealed it now has 1.65 billion monthly active users (up 15 percent year over year) and 1.51 billion mobile users (up 21 percent year over year). The company also shared that it now has 1.09

Science & Technology | Social Media

Zuckerberg: Facebook bots will help businesses respond faster than with messaging | VentureBeat | Mobile | by Blaise Zer

Facebook today heralded the promise of chatbots, while also acknowledging that the much-hyped technology is still in its infancy.

Science & Technology | Social Media

Is Facebook Lite Starting a New Social Media Marketing Trend?

Facebook Lite is making huge inroads in developing countries and now boasts over 100 million users. What can it teach us about Facebook marketing trends?

Science & Technology | Social Media

Social Media Is Too Important to Be Left to the Marketing Department

When customers need help, they expect companies to offer it quickly and through multiple social media channels — but most companies aren’t set up to do that. Some companies increase their social media staff to offer live responses during big events like the Super Bowl or the Grammys, but then they return to predominately one-way social media or content marketing.

Science & Technology | Social Media

What Does Twitter’s Algorithmic Feed Mean for Social Marketing? - Fortune

Last week saw a major shift in the new media landscape, as Twitter switched all of its users to a so-called “algorithmic feed.”

Science & Technology | Social Media

Tips and Tricks to Beat Facebook's Algorithms | Fstoppers

Ever since Facebook changed to curated news feeds, there has been endless grumbling in the photography community about diminished reach and post engagement. That shouldn’t stop you from trying to beat their algorithms. You can still have a ton of succes

Science & Technology | Social Media

Twitter Rumors Can Be Stopped by Official Accounts, Study Says

The Twitter rumor mill can spread misinformation around the web like wildfire, but a few choice tweets can slow its roll.

Science & Technology | Social Media

5 Critical Building Blocks of Social Media Marketing And How to Put Them in Place

There are five critical foundations of social media marketing and this article will tell you how to implement them.

Science & Technology | Social Media

Snapchat now lets you have longer captions | VentureBeat | Apps | by Ken Yeung

Snapchat has released an update that gives you more characters for captions on your snaps. The company said that it has “more than doubled” the amount of characters you could have from the 33 you were limited to before.

Science & Technology | Social Media

What Does Twitter’s Algorithmic Feed Mean for Social Marketing? - Fortune

Last week saw a major shift in the new media landscape, as Twitter switched all of its users to a so-called “algorithmic feed.” That means users will be more likely to see tweets that match their own preferences, rather than just the most recent ones. At the same time, Instagram was reported to be testing similar changes.

Science & Technology | Social Media

16 apps that will seriously raise your Instagram game

Take your Instagram posts to the next level with these 16 powerful apps for creating the perfect photos and videos.

Science & Technology | Social Media

Things are heating up between Facebook and Snapchat

Reuters Pictures/Carlos Garcia Rawlins and Steve Jennings/Stringer/Getty ImagesSnapchat CEO Evan Spiegel (left) and Facebook CEO Mark ZuckerbergWhen Facebook

Science & Technology | Social Media

4 social media marketing trends that won’t go away

Ten years ago, Facebook was a shaky fad. Today, its market cap is almost a third of a trillion dollars. So why isn’t your organization live-streaming on Periscope yet?

Science & Technology | Social Media

6 Things You Must Do to Be Successful With Social Media | Inc.com

It seems like social media has gotten too big to manage. Expert Joel Comm shows there are still ways for anyone to leverage it for success.

Science & Technology | Social Media

4 Mindsets That Could Doom Your Social Media Marketing Efforts | Digital Book World

In a blog post for Digital Book World, Chris Syme shows authors how to sell books through social media marketing.

Science & Technology | Social Media

Top 10 Lists of Tools to Manage Social Media Marketing Effectively | TECHNOBEEP

Whether you have a multinational or a soloprenuer enterprise, it’s difficult to manage a social media marketing (SMM) program without using a third

Science & Technology | Social Media

Scaling Your Social Media Marketing - Tips for Startups | Social Media Today

While large operations have the luxury of being able to dedicate entire teams to their social media marketing campaigns, startups simply don't have that option. Here's some tips on how to maximize the time you do have to plan your social marketing efforts

Science & Technology | Social Media

Facebook Video Ads: Everything You Need To Know - Forbes

Gone are the days when video was just the forgotten step child of Facebook marketing, not even worthy of being called the 'Robin' to the image ads' 'Batman.'

Science & Technology | Social Media

25 Influencers Share Their Marketing Predictions for 2016

The second month of 2016 is almost over and here we are with a bunch of useful bits of information from top influencers.

Science & Technology | Social Media

How To Sell On Instagram: Emerging Trends and Platform

Emerging Instagram trends and tools for every business owner. Learn to master the skills of social selling.

Science & Technology | Social Media

6 social media trends we’re watching in 2016

The course of social media marketing never did run smooth. The top platforms now could disappear tomorrow, marketing strategies that worked previously could suddenly backfire and drive customers away. But with over 2 billion social network users around the globe...

Science & Technology | Social Media

My Little Sister Taught Me How To “Snapchat Like The Teens”

I’m 29 years old, and I’ve been on Snapchat for about a year now. I post fairly often (usually on my Story), and I get a decent amount of engagement from my friends. Quite honestly, up until Thanksgiving, I thought I was pretty good at Snapchat.

Then I watched my little sister on Snapchat.

Science & Technology | Social Media

Starting Your First Social Campaign? Check These Best Practices First

Before you begin, be sure to heed these social media campaign best practices so your campaign doesn't actually drive people away from you.

Science & Technology | Social Media

Timing Is Everything: Twitter Unveils First View Ads, Videos At The Top Of Your Timeline | TechCrunch

Twitter has been in the spotlight for the past several days over allegedly imminent (longstanding) plans to change the order of Tweets in your timeline...

Science & Technology | Social Media

LG Is Staffing a Social Media War Room With 30 to 40 People for the Super Bowl | Adweek

Some brands are backing away from social media war rooms, but first-time Super Bowl advertiser LG is going all in on Sunday.  About 30 to 40 reps from LG, Mindshare, iCrossing, HG Ad and Twitter will staff a war room in Mindshare's New York office, work

Science & Technology | Social Media

Facebook Video Ads: Everything You Need To Know - Forbes

Gone are the days when video was just the forgotten step child of Facebook marketing, not even worthy of being called the 'Robin' to the image ads' 'Batman.'

Science & Technology | Social Media

The definitive list of what everyone likes on Facebook | The Verge

Last week, Facebook made public a huge trove of data about its users’ interests as part of a new tool called Audience Optimization. For the first time it revealed not only the hundreds of thousands...

Science & Technology | Social Media

16 Instagram Accounts That Can Teach You to Be a Better Leader

400 million monthly active users, forecasted to bring in $2.81 billion in ad revenue by 2017, can't be wrong.

Science & Technology | Social Media

Twitter's darkest hour is now

In late October, after his first full quarter running Twitter as CEO, Jack Dorsey and his executive team just couldn't shut up about Twitter Moments, a new curation tool intended to make the long struggling social network more appealing to new users.

Science & Technology | Social Media

10 hidden tricks to get the most out of Facebook Messenger

We've rounded up 10 of our favorite hidden tricks that will help you get the most out of Messenger.

Science & Technology | Social Media

CMO Today: Twitter Weighs 10,000-Character Tweets - WSJ

Here's your morning roundup of the biggest marketing, advertising and media industry news and happenings.

Science & Technology | Social Media

7 Tips to Boost Your Business's Social Media Strategy | Social Media Today

Over 46 percent of the Earth’s population uses the Internet. Today, a lion’s share of that Internet usage is done through social media networks. As such, marketing campaigns must have a social media component to succeed. However, despite this, many

Science & Technology | Social Media

How to Measure Your Social Media Campaigns in the Real World | Social Media Today

The biggest challenge to managing and measuring your social media campaigns is knowing what metrics are truly important to your business. But that question is critical - this post outlines five actionable metrics every social media campaign should track

Science & Technology | Social Media

5 Social-Media Opportunities Businesses Mostly Overlook

Surprisingly few companies are taking full advantage of what social media offers.

Science & Technology | Social Media

Why Running Ads on Both Facebook and Instagram Is Likely to Be the New Normal

Advertisers have their best chance yet to double flank consumers on social media as Instagram continues to expand its advertising capabilities by building on what Facebook started long ago. Instagram has said it plans to work with 100 companies around the

Science & Technology | Social Media

10 Powerful Tips to Increase Fan Engagement on Facebook

Facebook is the social network preferred by most businesses when planning and implementing their social media marketing strategy. It is the most powerful social network on the planet. So how can you harness its power and increase fan engagement on your Fa

Science & Technology | Social Media

How to Master the 21 Social-Media Conversations You Will Face

On social media, whether you're a business, a brand, or an individual, you'll likely come across plenty of different conversations -- each presenting a unique challenge

Science & Technology | Social Media

Zuckerberg: Facebook will use safety check for 'more human disasters'

Facebook CEO Mark Zuckerberg said the social network would use the feature in "more human disasters going forward as well."

Science & Technology | Social Media

10 Powerful Tips to Increase Fan Engagement on Facebook

Facebook is the social network preferred by most businesses when planning and implementing their social media marketing strategy. It is the most powerful social network on the planet. So how can you harness its power and increase fan engagement on your Fa

Science & Technology | Social Media

This Is Why You're Seeing More Ads On Instagram

If you're starting to notice more ads on Instagram, it's all part of Facebook's plan.

Facebook, the world's largest social network, has steadily built its advertising business to become the world's second-largest digital ad platform after Google.

Science & Technology | Social Media

6 Principles That Must Be Applied to Social Media Marketing

Learn the key principles of direct response marketing that you need to follow on all social media platforms.

Science & Technology | Social Media

Twitter's Newest Executive Tweeted Only 8 Times Before Taking the Job - ABC News

You could say he's making up for lost time.

Twitter's new executive chairman, Omid Kordestani, tweeted just eight times before accepting the position this week. Kordestani has an impressive resume, having worked at tech giants such as Netscape and Google, but he rarely used the service until he was officially named chairman Wednesday.

Science & Technology | Social Media

How Brand Ambassadors Make Social... More Social

People are social beings. So why is it that most corporate social postings are both irrelevant and anonymous? Putting a personal, social component into your social marketing is imperative to engaging 2-way communication.

Science & Technology | Social Media

Facebook notifications get Google-inspired update

Facebook's notifications will now let users see personalised updates based on location or favourite TV shows

Science & Technology | Social Media

10 Things to Do Right Now So You'll Kill It on Facebook on Monday | Inc.com

There are some basic things you can start doing now to increase your odds of engaging Facebook fans--and getting business.

Science & Technology | Social Media

Hashtag hijacking doesn't have to live and die on Twitter | ClickZ

Brands tweet about trending topics all the time, but they don't always use the platform's powerful reach in order to promote themselves beyond a Twitter conversation.

Science & Technology | Social Media

The Dos and Don'ts of LinkedIn Marketing

A few years ago, LinkedIn was a teeny tiny networking site for professionals. How times have changed! The professional network now has more than 380 million users from around the world. Professionals…

Science & Technology | Social Media

Mashable: Our reactions to Facebook 'Reactions'

On this week's MashTalk, we discuss Facebook Reactions, Twitter Moments and Microsoft's best presentation in years.

Science & Technology | Social Media

With Reactions, Facebook Supercharges The Like Button With 6 Empathetic Emoji | TechCrunch

In September, Facebook CEO Mark Zuckerberg made some waves when he hinted Facebook was working on a way to expand its famous Like button -- not by adding..

Science & Technology | Social Media

How Facebook Is Making It Easier to Generate Sales Leads Among Mobile Phone Users | Adweek

Filling out forms is a cringe-worthy chore for most people. And that's why lead-generation marketing—the art and science of getting consumers to take five or 10 minutes to write up or type out personal information—has always been a tough gig.

Science & Technology | Social Media

Twitter Plans to Go Beyond Its 140-Character Limit | Re/code

Twitter is thinking about ways to tweak the 140-character limit to entice new users.

Science & Technology | Social Media

Don't believe that privacy hoax all over your Facebook feed

Sound the alarms: Facebook is about to start charging a monthly fee to keep your data private! It's all over your News Feed, so it must be true!

Science & Technology | Social Media

8 Common Facebook Mistakes Social Media Managers Need To Avoid

Social media managers are faced with the task to tackle Facebook. Here are some Facebook mistakes social media managers should avoid.

Science & Technology | Social Media

How Long Does It Take for Social Media Marketing to Start Paying Off? | Social Media Today

​You’ve got your Twitter account going and you’ve made a few good jokes. You’ve garnered a few followers on Facebook. Every day, you put a little time into yours social channels. How long until you start seeing some actual sales or conversions?

Science & Technology | Social Media

The art of nailing low-cost, high-conversion social media ads - The American Genius

Social media ads can be a low-cost, high-yield business builder, and most don't do it well. Here is the art of nailing it!

Science & Technology | Social Media

Facebook users express concerns over possible 'dislike' button | VentureBeat | Social | by Reuters

Facebook users took to the social media site on Wednesday to react to the company’s decision to test what Facebook Inc Chief Executive Officer Mark Zuckerberg called a “dislike button” – and not everyone liked the idea.

Science & Technology | Social Media

Is Your Company Making These 5 Crucial Mistakes on Social Media?

Even when you're not there to guide them, conversations are happening about your brand -- and they aren't always pretty.

Science & Technology | Social Media

10 Reasons to Create a Facebook Group Today

Facebook Groups can be a GREAT way to extend the reach of your customer base, get new customers and build relationships for business. However,

Science & Technology | Social Media

How Social Media Would Have Changed Hurricane Katrina Coverage

WASHINGTON -- The streets of Algiers Point, a mostly white enclave nestled in a predominantly black New Orleans neighborhood, were not safe. White militias blocked off most of the area’s streets, posted

Science & Technology | Social Media

Is Hybrid Content Marketing the Latest Trend? | Social Media Today

Recently, we decided to do something that would take our content marketing to the next level: We combined our content marketing efforts with a tightly focused Facebook advertising strategy. This is what I like to call hybrid content marketing.

Science & Technology | Social Media

Twitter adds desktop notifications to direct messages on the web

Twitter's direct messages via the web just got more useful. Today the social network will start rolling out DM notifications for its site which will be availabl...

Science & Technology | Social Media

Go to 'social media bootcamp' so you can stay on top of digital trends

More than ever before, brands are turning to social media platforms, like Facebook and Instagram, to boost their revenue and engagement numbers.

Science & Technology | Social Media

Adobe introduces new social photo tools to help your puppy pictures go viral | VentureBeat | Media | by Chris O'Brien

Adobe announced today that it will be rolling out some app updates to help marketers create eye-catching social photos and videos.

Science & Technology | Social Media

Chat away: Twitter removes 140-character limit for direct messages - CNET

The social network now allows users to chat privately without feeling constrained by a space limit. Blabbermouths, however, will get cut off at 10,000 characters.

Science & Technology | Social Media

You’ll Soon Be Able To Buy Stuff Directly From Twitter | TIME

The best memes of the Time magazine cover featuring Oculus Rift inventor and Oculus VR founder Palmer Luckey

Science & Technology | Social Media

Inside the sad, expensive failure of Google+

Create a social network or risk everything. That was the original pitch for Google's Facebook rival, Google+, a refrain hammered over and over by the social network's chief arch...

Science & Technology | Social Media

15 New Social-Media Templates to Save You Even More Time With Your Marketing

Imagine having a quick and fast way to get up to speed with social media or to get your work done in less time. You can -- with the right set of tools.

Science & Technology | Social Media

Reddit says it will hide but not ban hate communities

Reddit Co-Founder and new CEO Steve Huffman has just laid out a host of changes to the websites content policy. He cites the company's earlier banning of non-co...

Science & Technology | Social Media

Photos from inside Tumblr's quirky office in New York City - Business Insider

Take a tour of Tumblr's offices, where you can drink beer on tap or do yoga on the roof deck.

Science & Technology | Social Media

How To Quickly Master Social Media Marketing For Small Business

According to a new study, one in six marriages that began in the last three years has resulted from an interaction that started online. At the same time, Nielsen also reports that four out of every five corporations in America are now leveraging social me

Science & Technology | Social Media

Social Media Marketing Is The Top Priority For Brands In 2015 [REPORT]

Brands are betting big on social media marketing in 2015. The recent study highlights how marketers are leveraging on Facebook, Twitter etc

Science & Technology | Social Media

4 Apps You Need to Master the Art of Instagram: The Daily Details: Blog : Details

If you’re going to share your life on Instagram, share the best version. That means moving beyond using built-in filters like Valencia and X-Pro II and taking advantage of apps that’ll bring your ‘gram game to the next level.

Science & Technology | Social Media

Online Petition Calling for Ellen Pao's Dismissal From Reddit Gathers More Than 100,000 Signatures

Users became upset when the site apparently fired the moderator of the popular

Science & Technology | Social Media

Instagram photos are now bigger and better

Just over a week ago, I wrote plaintively about Instagram's archaic 640 x 640 resolution and the need to move with the times and give users the ability to upload larger images. This past Friday, it...

Science & Technology | Social Media

The 5 Most Meaningful Google Analytics Reports for Social Media

We've identified the 5 most useful and meaningful Google Analytics reports that social media marketers can start using today. Plus, a free dashboard!

Science & Technology | Social Media

Take a look at the brand new Facebook logo changed for the first time since 2005

Take a look at the brand new Facebook logo! Well, it’s generally new. The blue color and letters “k” and “f” is absolutely the same. In fact the new thing about this logo is the nagging sense of something being not quite right when you look at it.

Science & Technology | Social Media

Facebook continues to ‘borrow’ Snapchat features as it tests swipeable filters, stickers & text overlays in iOS

Facebook has rather a long history of finding inspiration in the Snapchat app, from Poke back in 2012 (which was pulled last month) to Slingshot. TechCrunch reports that the company is now testing ...

Science & Technology | Social Media

This Site Is Running Facebook Ads About Creepy Facebook Ads | TIME

Ello is running Facebook ads that target you based on your browsing history and other metrics that Facebook tracks.

Science & Technology | Social Media

Instagram Gets Newsy With Trends And Place Search For Exploring Anything, Anywhere | TechCrunch

Instagram has real-time coverage of almost everything happening in the world. Now its unlocking that content with a revamped Explore tab featuring Trending..

Science & Technology | Social Media

How I Manage a Social-Media Platform of More Than 11 Million Followers Every Day

Big or small, influencer or newcomer, everyone looking to get more followers and more likes on social media seeks out strategies that work. Here's how one expert does it.

Science & Technology | Social Media

Twitter is building a news platform that lets you follow events instead of people | The Verge

Right now, tracking major stories and events on Twitter requires a certain level of knowledge about how Twitter works. Identifying the right hashtags and right sources is still work. The company...

Science & Technology | Social Media

How To Use Instagram For Business: A Beginner’s Guide

Learn how to build a corporate Instagram strategy, setting up your account, and best practices for Instagram for business.

Science & Technology | Social Media

7 mistakes companies are making on social right now

Gone are the days when marketing professionals question the value of their company having a presence on social networks. Regardless of if the company is B2B, B2C, or any combination of the two – their customers are on social because EVERYONE is on socia

Science & Technology | Social Media

How to Create Viral Moments on Social Media

Alberto Perlman, CEO of Zumba Fitness, explains why it's important to remember that you're dealing with real people on social media.

Science & Technology | Social Media

The ultimate guide to hashtags on Social Media | Blog | Twitter Counter

Have you ever wondered why we actually use hashtags on social media and how they can help your social media marketing?

Science & Technology | Social Media

Facebook's experiment to publish news articles has gotten awfully quiet — three weeks after everyone was freaking out about it

There have been no new Facebook Instant Articles since the product's launch 3 weeks ago.

Science & Technology | Social Media

Pinterest Tries to Ditch the ‘Social Network’ Label | Re/code

Pinterest isn't social -- it's all about me, myself and I. Pinterest CEO Ben Silbermann said that while his five-year-old startup has social elements — you can re-pin an image or send someone a private message — he doesn’t view the company as a social network

Science & Technology | Social Media

Snapchat Hires New Programming Head To Boost Original Content Efforts

Ephemeral messaging app company Snapchat has hired Marcus Wiley as new Head of Program Planning and Development.

Science & Technology | Social Media

5 Advanced Social Media Advertising Strategies From the Experts

Get inspiration for your social media advertising strategies from the marketers who have been exactly where you are now. Here are 5 things to consider.

Science & Technology | Social Media

Social Media Marketing Beyond Twitter and Facebook | ClickZ

In advance of her session at ClickZ Live Toronto, Chief Marketing Officer of shopbake.com, Anastassia Boguslavskaya chats to us about how marketers should look beyond the social media giants to engage customers.

Science & Technology | Social Media

How to spend just $100 on a social media budget

The industry average spend for social media budget is $7,000 a day. But in this piece, we'll show you to do it with $100.

Science & Technology | Social Media

Facebook wants you to play games in Messenger - Here's Why

Facebook has confirmed it is in talks with several developers to make games for Messenger. It's currently unclear how exactly these games will work with the messaging app and when the first games might arrive.

Science & Technology | Social Media

Facebook's new Instant Articles let you share directly to Twitter and Pinterest | VentureBeat | Media | by Paul Sawers

The first of Facebook’s Instant Articles is now live, so if you’re following The New York Times, you’ll see the article appear in your feed at some point.

Science & Technology | Social Media

How I Grew My Facebook Traffic by 200% in 60 Days

Facebook is the single biggest driver of traffic among all social media platforms. Not by a little, but by a big margin. And secondly, we recently discovered a simple way to grow our Facebook traffic by 200%.

Science & Technology | Social Media

Facebook test allows users to curate their own News Feed

Facebook is testing a revolutionary feature that gives you the power to choose which friends you'd like to see prominently displayed on your News Feed. A

Science & Technology | Social Media

Why The Customers Who Don't Convert Are Immensely Important

I love Warby Parker, but I’ll never buy a pair because I have 20/20 vision. My boss reads the Buffer blog daily, but she’s never used the tool a day in her life. We’re brand fans, part of an enormous audience of advocates you may be missing out on.

Science & Technology | Social Media

How to Turn Data Into Content Ideas (and Avoid Content Marketing Flops) | Social Media Today

Sometimes I wish I had a fairy godmother for content ideas. How nice would it be if someone was around to relieve the stress of brainstorming by pulling brilliant ideas out of thin air? In reality, marketers don’t need magical entities to help generate

Science & Technology | Social Media

Twitter gives control of its hapless marketing department to its chief financial officer | The Verge

As an investment banker at Goldman Sachs, Anthony Noto orchestrated Twitter's initial public offering. Now Noto is Twitter's chief financial officer, and he's changing the score again, moving the...

Science & Technology | Social Media

Social media buying media companies: How Facebook, Twitter, and Snapchat plan to take over online news.

This post originally appeared on Business Insider. In late November, Twitter CFO Anthony Noto accidentally sent a public tweet he'd rather have kept private. "I still think we should buy them," his tweet, which has since been deleted, read. &q

Science & Technology | Social Media

How to Spend a Social Media Budget

Imagine you have $100 to spend on social media marketing. What's the best way to spend your budget? We've shared three perspectives here.

Science & Technology | Social Media

How To Solve 6 Common Facebook Frustrations

If you're a Facebook user, you know that Facebook updates their software to introduce new features that claim to improve your experience -- and they do it without warning....

Science & Technology | Social Media

How and When To Post On Social Media

To achieve your social media benchmarks, you need to understand what type of content will resonate in specific verticals, and when.

Science & Technology | Social Media

What the Apple Watch Can Teach Us About Social Marketing

Digital marketers are constantly on the alert for the Next Big Thing. Each time a social media channel gains rapid membership or a new iPhone rolls out, it's evaluation time. Is the audience there to

Science & Technology | Social Media

10 Ways to Humanize Your Social Media Brand

To be successful on social media, your brand needs to come across as authentic, not robotic. Here are 10 ways to achieve that.

Science & Technology | Social Media

Meet The Company Secretly Running All Your Favourite Social Media Accounts - BuzzFeed News

A group of twentysomethings in Manchester are taking over Twitter in Britain, and making hundreds of thousands of pounds in the process....

Science & Technology | Social Media

The Complete Social Media Post Checklist

When writing your social media posts for your business, there are a whole bunch of things you need to consider. Here Kevan Lee runs through the essentials

Science & Technology | Social Media

5 Ways to Use Data to Inform Your Social Media Marketing Strategy

As illustrated in last week’s post, being data focused can help support your intuition as a marketer and ensure your efforts are reaping results for your business. The same logic applies to your so…

Science & Technology | Social Media

Facebook tracks all visitors, breaching EU law: report

Exclusive: Social network even sets a new cookie to track untracked EU users who have explicitly opted out of tracking

Science & Technology | Social Media

Facebook explains why it needs Instagram, WhatsApp, AND Messenger - Business Insider

In a panel discussion at this week's Facebook F8 developer event, the head honchos behind Messenger, WhatsApp, and Instagram sat down to explain why the social network owns and operates three apps that compete with its own core business.

Science & Technology | Social Media

Twitter Marketing: How Brands Can Rise to the Top of the Stream #SMMW15

What are brands doing to rise to the top of the Twitter stream? Marketers from Microsoft, BMC Software and Renaissance Hotels at Social Media Marketing World (#SMMW15) explained what has been working in their social media world.

Science & Technology | Social Media

75 Things I Learned on My Journey to 100,000 Twitter Followers |

It was early 2009, and I was still working in the walls of corporate America. I saw the power of the tweet, what it could do for my career, business and life.

Science & Technology | Social Media

11 Shocking New Social Media Statistics in America | Convince and Convert: Social Media Strategy and Content Marketing S

Social media statistics from The Social Habit by Edison Research includes several very interesting data points about Facebook, Twitter and beyond. Free download

Science & Technology | Social Media

7 Facebook Advertising Myths debunked

When we started working on AdEspresso, one of my biggest concerns was that small to medium size businesses were not yet ready for it. And I don’t mean ready for an alternative to Facebook’s Ads Manager but for advertising on Facebook at all. Most user

Science & Technology | Social Media

50 Favorite Marketing, Social, and Productivity Blogs

Where do Buffer blog readers go in addition to the Buffer blog? Here's a list of 50 favorite blogs for marketing, social media, productivity, and more.

Science & Technology | Social Media

The 29 Rules Of Social Media - And Which Ones To Break

The rules of social media are often set in stone, but Kevan Lee argues, there are some that are better off being broken

Science & Technology | Social Media

7 Strategies To Achieve Great Things On Social Media

Seven great strategies that will help give you results when it comes to social media

Science & Technology | Social Media

Google may finally liberate Photos and Hangouts from Google+ | The Verge

The current iteration of Google+ may not be around for much longer. In an extensive interview with Forbes, Google's product czar Sundar Pichai says the company may break out features like Photos...

Science & Technology | Social Media

Super Simple Social Media Strategy: Get Big Results - Heidi Cohen

Want to get your business's social media activity on track to yield results? Then follow this 10 step social media marketing cycle with tips.

Science & Technology | Social Media

9 of the Best Free Social Media Analytics Tools

Want to know what’s working on social media? Word-of-mouth advertising is very powerful. You need to earn the trust of your audience so they will recommend your products or services to their friend…

Science & Technology | Social Media

Social Media Marketing To Increase 126 Percent In 5 Years

Social media marketing is a trend that no progressive brand can ignore anymore, despite the natural conservatism of larger companies.

Science & Technology | Social Media

US government wants to get better at social media to fight ISIS propaganda | The Verge

The US government isn't just fighting ISIS on the ground — it's also been battling the terrorist group online, trying to counteract ISIS' propaganda with messaging of its own. But those efforts...

Science & Technology | Social Media

Pinterest bans affiliate links, moves towards 'buy' button | Articles | Home

The visual social media platform—along with Facebook and Twitter—are introducing changes that will affect brands and how they engage online.

Science & Technology | Social Media

What's Wrong With Your Social Media Marketing Plan?

Have you noticed that your content is not being shared? Is there something wrong with your social media marketing plan? Here's some professional advice.

Science & Technology | Social Media

Twitter sucks at dealing with trolls and CEO says it's all his fault

Twitter CEO Dick Costolo says he's ashamed of the company's failures when it comes to getting rid of trolls and protecting users from abuse.

Science & Technology | Social Media

Katy Perry upstaged by 'Left Shark' - social media nearly explodes

Who stole the headlines at Super Bowl XLIX? Tom Brady, Malcolm Butler or maybe even Bill Belichick? Nope. It was the Super Bowl Shark.

Science & Technology | Social Media

Snapchat's Not So Social Bet on Content

Snapchat's Discover feature is a big gamble in the long run for not just the company, but for the brands and publishers behind that content as well.

Science & Technology | Social Media

15 Social Media Blogs That’ll Make You a Better Online Marketer

15 social media blogs that will make you a better marketer. I subscribe to a bunch of blogs so I get posts from them, but the truth is, there’s just too much content out there to keep up with it all. Still, as social media marketers, it’s part of our job to stay up-to-date with the latest and greatest.

Science & Technology | Social Media

Facebook, Tinder, Instagram suffer widespread issues: all go down at once!

Facebook, Tinder and Instagram users are experiencing issues with the social media platform on Tuesday.

Science & Technology | Social Media

Pinterest wants more men -- and it'll filter out the girly stuff for them | VentureBeat

No more ladies’ hairstyles when a man searches for “men’s short hair” — well, OK, fewer ladies’ hairstyles.

Science & Technology | Social Media

Where your brand is going wrong with social media | Media Network | The Guardian

Incentivise your followers, go easy on the business-speak and spend time interacting, chatting and laughing with your fans, advises Rosie Spaughton

Science & Technology | Social Media

Tumblr and Pinterest now fastest-growing social platforms

Even though Facebook maintains its reigning status as the largest social network, it has some quickly growing challengers: Tumblr and Pinterest.

Science & Technology | Social Media

Facebook may be the big winner of this year's Super Bowl

This might be the first year in which views of Super Bowl ads on Facebook eclipse those of YouTube.

Science & Technology | Social Media

How to Be Creative AND Brand Compliant in Social Marketing

Maintaining a consistent brand identity with social media marketing is vital for long-term business growth. Learn to flex your creative social muscle within

Science & Technology | Social Media

3 things to know about marketing to Generation Z

Generation X became Generation Y. Millennials are growing up. And now marketers are shifting focus to "Gen Z" — the next major consumer group, comprised of teenagers who are younger than 19 today. This generation has grown up with full access to the Internet and technology. They're digital natives, and it's even tougher for brands to woo this group and win their loyalty, love and income.

Science & Technology | Social Media

4 ways social media drives business development

In today's digital world, social media can accelerate the relationship-building process. An influx of social media over the past decade — from Facebook to LinkedIn — has enhanced the way we communicate with potential business partners, leading to quicker connections and serving as our primary method of research when looking to establish relationships.

Science & Technology | Social Media

Americans Use More Online Social Networks - NYTimes.com

More than half of American Internet users log onto at least two social networks regularly, according a new research survey. While Facebook remains the dominant network, other networks like Instagram and Pinterest are growing in popularity.

Science & Technology | Social Media

Social Media: Stop it With Pointless Metrics!

Online marketing is of course a new phenomena, when compared with most other forms of marketing, and with it being in its infancy we’ve all got to be prepared to adapt to new ways of thinking on a regular basis. That’s not a bad thing, it just means t

Science & Technology | Social Media

10 Great Social-Media Strategies to Boost Your Results and Save You Time

There's no shortage of intriguing new social media strategies. Here's a look at some that can improve your results -- fast.

Science & Technology | Social Media

3 Ways To Engage Customers Through Social Media

Most companies have embraced social media as part of their marketing mix, but they don’t always understand what makes it successful. That means their efforts are often through trial and error. So how can organizations make sure their social campaigns ar

Science & Technology | Social Media

Social Media Analytics Reveal 2014 Holiday Shopping Trends and Insights

While recovering from the holiday rush, retailers can look back at this season’s trends to discover new ways to fuel customer engagement and drive loyalty in the next year. Using real-time analytics, SAP uncovered a wealth of insights about con

Science & Technology | Social Media

2014's Biggest Mobile Advertising Developments | Adweek

Fueled by new ad formats and acquisitions from Facebook, Twitter and brands, mobile marketing finally began to step up to its potential this year. From messaging and video to ultra-targeted ads and simplified shopping, smartphones and tablets became a m

Science & Technology | Social Media

Facebook apologizes after 'Year in Review' stirs up bad memories for some users

While scrolling through your Facebook News Feed this holiday season, you probably encountered the typical statuses from friends: photographs of families opening gifts and inevitably, a few "Year in Review" posts, a photo slide of highlights from your Facebook Timeline over the past year.

Science & Technology | Social Media

Dueling hashtags of dissent as protesters march in New York following NYPD shooting

Dueling hashtags took over Twitter on Sunday as protesters marched in New York following a Saturday shooting of two NYPD officers.

Science & Technology | Social Media

Facebook Needs To Prove It Can Drive Store Purchases

Facebook has become increasingly driven to correlate ad impressions on its platform with in-store purchases, seeing these cross-channel analytics as vital to its further growth as a marketing platform.

Science & Technology | Social Media

How Freelancers Should Create LinkedIn Profiles

SPECIAL FROM Next Avenue By Joshua Waldman As a professional LinkedIn profile writer, our company often gets clients who have been consultants or freelancers for some length of time. Often, they don’t know how to best represent their f...

Science & Technology | Social Media

Twitter, Foursquare may team up to add location to tweets - CNET

If the social networks reach a deal, tweets could include location information -- such as a country, city or venue -- as early as next year, reports Business Insider.

Science & Technology | Social Media

Instagram Updated with New Filters and Design

Just when you thought you had enough filters, Instagram goes and adds more along with an updated design and a whole slew of other new and improved features. Today the make-your-photos-look-better-than-they-are…

Science & Technology | Social Media

Why You Should Forget Facebook - Jeffbullas's Blog

Has Facebook got you fooled? Are you chasing likes for your brand page? Paying for fans? Maybe it's time to forget Facebook!

Science & Technology | Social Media

Study finds social media use beneficial to overall health of elderly | Media | The Guardian

Report studied elderly and vulnerable people in UK and Italy using Skype, Facebook and other social media tools

Science & Technology | Social Media

Instagram hits 300M users, now bigger than Twitter | Fox News

Instagram just keeps on growing – the Facebook owned media-sharing service said Wednesday its user base now stands at 300 million, leaving Twitter, with its 284 million users, in the dust. 

Science & Technology | Social Media

10 Ways to Improve your Social Media Marketing

With so many brands competing for attention online, your content needs to be engaging, inspiring and relevant; with a strong enough hook to pr...

Science & Technology | Social Media

5 Social Media Hacks Every Marketer Should Know

So many boundaries limit marketers and their social media goals. No GIFs on Facebook. No buy buttons on Pinterest. Fortunately, there are plenty of creative workarounds. Marketers are doing whatever they can to upgrade their social media tactics, even if

Science & Technology | Social Media

9 Mistakes Businesses Make on Social Media (Infographic)

Over the past few years, I’ve created social media content and strategies for some of the world’s largest and most influential companies. I’ve also helped some friends tackle social media for their small businesses. I have come to the following conclusion: Social media can be really difficult.

Science & Technology | Social Media

Twitter Has No Short-Term Plans To Monetize Vine | TechCrunch

Twitter has no short-term plans to monetize Vine, a social product that it purchased in its infancy. The information was shared during the company's..

Science & Technology | Social Media

Facebook Unveils Its Own Anonymous App

Facebook's newest standalone app lets users create themed, anonymous chat rooms.

Science & Technology | Social Media

Viral By Design: 3 Social Media Secrets - Heidi Cohen

Viral social media success-3 tips straight out of Upworthy's playbook to improve your chances with each share. Includes data and charts.

Science & Technology | Social Media

Creator of the Facebook 'Like' explains why you'll never get a 'Dislike' button | TechRadar

Creator of the Facebook 'Like' explains why you'll never get a 'Dislike' button

Science & Technology | Social Media

Pinterest Vs Facebook and Google - Business Insider

A few of Facebook's former monetization executives have joined Pinterest, including Jonathan Shottan and Tim Kendall. Kendall was Facebook's head of monetization from 2006 to 2010, and now he's head of product at Pinterest.

Science & Technology | Social Media

114-Year-Old Woman Has To Lie About Age To Join Facebook

We can think of plenty of reasons people would lie about their age -- pride, vanity, or to get into the coolest club. But Anna Stoehr's reason was much, much simpler: she just wanted to join Facebook. The centenarian who just celebrated her 114th...

Science & Technology | Social Media

Twitter gives away Tweets, so why does Facebook's apology ring hollow?

It's fine for one social network to give away your data in the name of research, while another's ongoing experiments seem distasteful.

Science & Technology | Social Media

Facebook advanced privacy settings: how to go invisible | BGR

Those Facebook users looking to make their social networking experience more private without ditching Zuckerberg’s empire in favor of something else should know there’s a way to do this, at least according to Business Insider.

Science & Technology | Social Media

Rethink Your LinkedIn Strategy: 6 Benefits Of Treating It More Like Twitter

When you limit your LinkedIn network to only connections you personally know, you limit your overall networking potential.

Science & Technology | Social Media

Reddit Declares Itself a ‘Government’ | | Betabeat

Reddit CEO Yishan Wong said in a blog post after the closing of The Fappening subreddit that Reddit was a new kind of government.

Science & Technology | Social Media

Is Social Media Worth It For Small Businesses?

For many small businesses, social media feels like a never-ending party where attendance alone is insufficient – one must make a Big, Continuous Splash. That pressure produces a classic, if disappointing, effort/reward imbalance for many small businesse

Science & Technology | Social Media

What happens when your friends start leaving Facebook? - Telegraph

Theo Merz followed his friends onto the social networking site, and now he’s following them out. How did it come to this?

Science & Technology | Social Media

Twitter Changes Font, Provides More Profile Color Options

Twitter has announced several new design changes -- but not everyone is happy about them.

Science & Technology | Social Media

Facebook suffers brief, widespread outage

The social media giant went dark for many users Wednesday afternoon, though it was back for most within about 20 minutes.

Science & Technology | Social Media

Debating Politics On Facebook, Where Silence Implies Dissent

When Mark Zuckerberg created Facebook, he designed it to be a nicer place than the real world. People you barely know are "friends"; people you have drinks with now and then, "close friends." You get a notification if someone deems you

Science & Technology | Social Media

‘Ice Bucket Challenge’ Has Raised Millions for ALS Association

The “Ice Bucket Challenge,” a campaign to raise money to fight Lou Gehrig’s disease, has caught fire on social media, with celebrities drenching themselves in ice water.

Science & Technology | Social Media

6 Quick Social Media Productivity Tips & 23 Tools to Help!

6 quick social media productivity tips and 23 tools to help in making your social media more productive!

Science & Technology | Social Media

Facebook Forces Users Worldwide To Download Messenger For Mobile Chat | TechCrunch

Over the next few days, Facebook will stop allowing messaging in its main iPhone and Android apps, and force all their users around the world to download its..

Science & Technology | Social Media

UCLA Flood Erupts Into Social Media Explosion

A busted water main pipe which flooded Westwood, California and mostly UCLA, with up to 20 million gallons of water (originally reported at 10 million by KTLA), turned into a social media frenzy on Tuesday with over 15,000 tweets over the course of a few

Science & Technology | Social Media

The Average American Spends 40 Minutes a Day on Facebook - NBC News.com

Americans waste a lot of time on Facebook. How much time? Around 40 minutes every single day, according to CEO Mark Zuckerberg, who shared the stat during We...

Science & Technology | Social Media

The First-Ever Submissions to 6 Social Media Sites

Looking back at the humble beginnings can be fun; often the first posts are mundane and otherwise insignificant.

Science & Technology | Social Media

How Kevin Systrom Controls Every Ad on Instagram

ASPEN — Photo-sharing network Instagram still hasn't fully rolled out its strategy for selling ads on the service. But CEO and cofounder Kevin Systrom has revealed that he has an unusual and unprecedented amount of control over photo ads before they go up on the service.

Science & Technology | Social Media

The 7 Key Ingredients of a Powerful Twitter Bio

The way you describe yourself on Twitter has everything to do with how people perceive you online. So how the heck do you do it right?

Science & Technology | Social Media

We say we don't trust sponsored content. But, oh, how we click on it

Today, Contently published a survey of 542 Americans between the ages of 18-65, polling them on their feelings toward sponsored content. The feeling was overwhelmingly negative. Two-thirds of the p...

Science & Technology | Social Media

Growing your Small Business in social networks

Learn the advantages of growing your small business in social networks and stay up to date with your social media strategy.

Science & Technology | Social Media

5 Ways to Ensure Blogging Failure and How to Avoid Them

The vast majority of blogs are failures. Many of these mistakes are taught by blogging “gurus” Here are 5 ways to blogging failure you need to avoid

Science & Technology | Social Media

How to Beat Facebook: 11 Algorithm-Fighting Workarounds to Get Your Post Visibility Back

Facebook's organic post visibility is falling every month and is growing ever closer to zero. These 11 Facebook anti-algorithm tactics will help get your fan engagement back.

Science & Technology | Social Media

Posts from Social Shmooze for 07/03/2014

Discover and

Science & Technology | Social Media

5 Content Marketing Lessons You Don’t Want to Learn the Hard Way - Jeffbullas's Blog

Content marketing isn’t rocket science, but that doesn’t mean it’s easy. This is a collection of content marketing lessons I’ve learned the hard way

    Science & Technology | Social Media

    'LinkedIn falls flat on consumer engagement’ | News | Marketing Week

    Marketers should be using the social network for brand awareness rather than engagement, says report.

    Science & Technology | Social Media

    How Favoriting a Tweet Has Replaced Retweeting as the Most Powerful Marketing Tool on Twitter

    Ok, I agree. Even I rolled my eyes after reading my own title. Sounds like another silly Twitter post trying to tell me that something as simple and trivial as a Twitter favorite is really a secret...

      Science & Technology | Social Media

      How to Plan Your Tweets For Engagement vs. Site Traffic | Simply Measured

      “The top time to Tweet is XYZ.” We’ve all heard this. Whether you’re Tweeting in the morning, the afternoon, or the evening, you’re doing it wrong…because everyone has an opinion about the top time to Tweet. But that

      Science & Technology | Social Media

      Twitter Is Experimenting With A New Way To Retweet | TechCrunch

      The best thing about Twitter is that it forces users to embrace brevity thanks to its 140-character updates. It's also the worst thing about Twitter, turning..

      Science & Technology | Social Media

      When's the Best Day and Time to Post on Social Media?

      It's the age-old content marketing question: when's the best day and time to post on social media? Here's the scoop on Facebook, Twitter, LinkedIn, and

      Science & Technology | Social Media

      Silicon Beach Fest: What Facebook admins can learn about content marketing - Inside Facebook

      Speaking at Silicon Beach Fest on Thursday in Santa Monica, Calif., panelists from Demand Media, Experian (which manages a Facebook Preferred Marketing Developer in Alchemy Social) and Outbrain discussed how brands think about developing and marketing con

      Science & Technology | Social Media

      JFK Library to Use Kennedy's Words to Tweet About Current Events

      More than 50 years after his untimely death, Kennedy has joined Twitter. And we’ll finally know where he stands on the bigger issues of our Twittering times. Well, sort of.

      Science & Technology | Social Media

      10 of the Most Annoying Things People Have to Stop Doing on Social in 2014

      Gosh, I hate posts like this. Not only is it somewhat of a rant, and if you follow me online, you must have realized that I am highly allergic to negativity, but it is also about annoying things pe...

      Science & Technology | Social Media

      The CIA has joined Twitter with the best first tweet possible

      The US government loves Twitter. For NASA, it's a public relations goldmine. For the State Department, it's a bizarre weapon in the fight on terrorism. For the CIA, it's a chance to revel in...

      Science & Technology | Social Media

      Myspace Is Embarrassing Users With Old Photos to Win Them Back

      Myspace wants you back — even if it requires a little blackmail.

      The social network is emailing users old photos of themselves in hopes of enticing them to return to Myspace. The emails include one or two old photos and a line that reads, "The good, the rad and the what were you thinking..." along with a link that takes users to their profile.

      Science & Technology | Social Media

      How to block TV spoilers on Facebook and Twitter!

      If you're a Chrome user, the Spoiler Shield extension will help you

      Science & Technology | Social Media

      Will Twitter Plateau By 2018?

      By Gerry Shih SAN FRANCISCO (Reuters) - Twitter Inc's messaging service will have close to 400 million global users by 2018, mostly in Asia, Latin American and the Middle East, consulting firm eMarketer estimated on Tuesday, far short o...

      Science & Technology | Social Media

      BBC News staff told 'don't do anything stupid' on social media

      Warning comes after tweet by news channel editor Jasmine Lawrence branded Ukip racist and sexist. By Tara Conlan

      Science & Technology | Social Media

      'Game of Thrones' on Social Media: 500,000 Tweets And Counting, Plus A Playlist For Each Of The Seven Kingdoms

      VideoForget about the Seven Kingdoms. Game of Thrones is dominating the Twitterverse.  Over the past 24 hours, according to data gathered by the analytics firm Crimson Hexagon, Game of Thrones, which aired its season 4 premiere on HBO last night, has

      Science & Technology | Social Media

      Everything I Needed To Know About Social Media I Learned From Star Trek - Jeffbullas's Blog

      Ever noticed how many business owners look at social media as if it were from space? Here are lessons from Star Trek that I have applied to social media

      Science & Technology | Social Media

      How Smokey Bear found his voice on social media - Digiday

      Until he joined social media, the only thing Smokey Bear could say was,

      Science & Technology | Social Media

      Reddit Goes Bananas Over Little Boy's Curious Request

      Sometimes, it only takes a piece of fruit and a hungry kid to create a new meme.

      A curious and hungry young boy named Carter knocked on his neighbor's door in pursuit of a banana. The goods were received, a picture was taken for proof, and Carter left.

      Science & Technology | Social Media

      Alan Colmes to George Will: If You Don’t Get Social Media, Don’t Mock It | Mediaite

      Fox News contributor Alan Colmes lit into George Will for his criticism of hashtag activism, saying that those who don't understand social media should be more hesitant to mock its efficacy.

      Science & Technology | Social Media

      The Psychology of Unfriending Someone on Facebook

      Have you ever unfriended someone on Facebook? Be honest. This is a safe blog post. You meanie! How could you do such a thing? It was a high school friend, wasn’t it? She was blathering on about the evils of affirmative action, wasn’t she? Two

      Science & Technology | Social Media

      How to validate breaking news in social media

      How do you validate breaking news in social media? Two cases lead to 10 tips. Speech of Henk van Ess in Istanbul on April 30, 2014.

      Science & Technology | Social Media

      Make Social Media Day Official in Your City This Year

      Social Media Day has taken major strides since its launch in 2010. What started as a few hundred Meetup events has become a major global celebration.

      Science & Technology | Social Media

      SocialRank is helping brands (and average Joes) discover which of their Twitter followers really matter

      With all the Twitter analytics tools in the market, there are more ways to slice and dice the conversations that take place on the platform than there are to understand the people behind those conv...

        Science & Technology | Social Media

        Is Tumblr Enjoying A Post-Acquisition Growth Spurt? Not So Fast.

        It's been a year since Tumblr became property of Yahoo. How's it holding up? The New York Times checks in and concludes: pretty well.

        Science & Technology | Social Media

        Meet Swarm: Foursquare's ambitious plan to split its app in two

        By Ben Popper and Ellis Hamburger. Foursquare CEO Dennis Crowley has spent the last year trying to convince the world that Foursquare isn't what it used to be. The company emerged back in 2009...

        Science & Technology | Social Media

        Facebook Finally Gets Serious About Privacy

        Facebook introduced two new features that give users more control over their privacy.

        Science & Technology | Social Media

        Forget LinkedIn, Why You'll Find Your Next Job Using Facebook

        The social network is seeing a shift away from something to hide from employers, to a tool actively used by job seekers.

            Science & Technology | Social Media

            The dramatic politics of social platforms, in one chart

            Democrats Tumble, Republicans pin and more trivia from Harvard's latest survey of young adults.

              Science & Technology | Social Media

              Google+ Head Vic Gundotra Leaving Company

              The high-profile and powerful exec at the search giant will leave immediately, but has no plans to land elsewhere as yet.

                Science & Technology | Social Media

                5 Graphic Design Tips for Social Media

                Learning the basics of graphic design will help you create stand-out posts for your Facebook page, spread the word with engaging blog graphics and generate pinnable content. There are a few fundamental rules which will help you to create prof...

                  Science & Technology | Social Media

                  Tech author Stibel to Facebook: Shrink or stagnate

                  Jeff Stibel, a specialist in translational neuroscience, says Facebook needs to start shrinking itself if it wants to grow.

                    Science & Technology | Social Media

                    Mad Men Star Vincent Kartheiser Stays Away From Social Media

                    Specs Who Vincent Kartheiser Age 34 Accomplishments Stars as Pete Campbell on AMC’s Mad Men (Season 7 airs Sundays at 10/9c); voices Marsh Merriweather on the Fox animated series High School USA! Base Los Angeles What’s the first information you consu

                      Science & Technology | Social Media

                      Twitter's Redesign Makes Photos the Focal Point

                      Twitter is rolling out revamped profile layouts with broadened images and new features, like the automatic enlargement of top-performing content.

                            Science & Technology | Social Media

                            On Twitter’s 8th birthday, find your first Tweet | Twitter Blogs

                            In 2006, people began to say a little something on Twitter through 140-character bursts of plain text. Eight years later, our users have transformed Twitter into place where you can discover new id...

                              Science & Technology | Social Media

                              Why Apple Ignores Social Media

                              Have you ever wondered why Apple ignores social media? Maybe because they can afford to be.

                                Science & Technology | Social Media

                                Twitter Knows When You're Going To Be Sad, Hungover, And Late For Work

                                Data from the social network proves that we're all in pretty bad shape come Monday morning.

                                  Science & Technology | Social Media

                                  Paramount Grounds 'Top Gun' Tweeter

                                  Paramount Pictures is asking Twitter to be its wingman in taking care of an individual who is tweeting Top Gun one frame at a time.

                                    Science & Technology | Social Media

                                    Social Media Might Have Stymied Shirley Temple's Second Act

                                    The iconic child actress never went to college but became a diplomat. Would such career moves have survived the Twitter airwaves?

                                      Science & Technology | Social Media

                                      Social media lessons from the Super Bowl

                                      There was a clear winner in this year's Super Bowl, both on the field and off.

                                        Science & Technology | Social Media

                                        9 ways Facebook changed how we talk

                                        Facebook has contributed numerous terms to the language of modern life, from

                                          Science & Technology | Social Media

                                          The Confluence Of Content And Social Media: Insights For Success In 2014

                                          One study has suggested that as many as 90% of American small businesses are on social media today. Social media has taken hold in the business world: it’s one of the easiest ways to reach new customers, and one of the three pillars of SEO in 2014.

                                            Science & Technology | Social Media

                                            Who gives a tweet? Evaluating microblog content value

                                            2012 study from researchers at Carnegie Mellon University, MIT and Georgia Institute of Technology on audience attitudes and Twitter content.

                                                Science & Technology | Social Media

                                                Facebook Is Getting More Popular -- With Senior Citizens

                                                While Facebook wants all the new users it can get, a huge influx of grandparents to the service probably isn't the best way to solve the problem of declining usage among teenagers. But that's exactly what's happening, judging from the results

                                                  Science & Technology | Social Media

                                                  How to Add Social Selling to Your Marketing Mix

                                                  Sales - With the right strategy and a smart approach, companies of any size can harness the power of social selling to boost sales results, without adding to their already long To ...

                                                    Science & Technology | Social Media

                                                    Study: 9 simple ways to get more retweets

                                                    Getting more retweets could be as simple as including capital letters, exclamation points and photos in your tweets.

                                                      Science & Technology | Social Media

                                                      5 “Hidden Gem” Facebook Pages You Need to Follow ASAP

                                                      Want examples of interesting Facebook pages that are doing great things? Then follow these 5 relatively unknown Facebook Pages ASAP!

                                                        Science & Technology | Social Media

                                                        6 Content Marketing Principles Every Business Needs to Follow

                                                        No matter how small your business, you can set yourself up as a thought leader with the right content marketing strategy. Here's where to start.

                                                          Science & Technology | Social Media

                                                          Why Is Facebook Blue? The Science Behind Colors In Marketing

                                                          Turns out something as simple as tweaking the color of a button changes user behavior or endears people to your product. Buffer's Leo Widrich explains...

                                                            Science & Technology | Social Media

                                                            Three Tips For Marketing Better With Memes

                                                            The infamous honey badger (image courtesy of Zap2It.com) Here’s the million dollar question: What is it that turns an idea into an internet meme? First, a definition: Memes – and particularly internet memes – refer to a story, a quote, a

                                                              Science & Technology | Social Media

                                                              Twitter vs. Facebook Ad Showdown: Which Offers the Best Social Media Ad Platform?

                                                              Social Media - In social advertising, where is your money better spent�on Twitter, or on Facebook? Here are the key findings of a study across four measurement categories.

                                                                Science & Technology | Social Media

                                                                Facebook Slightly Tweaked How The Site Works — And It Screwed An Entire Profession

                                                                Social media marketing firms are going to have to figure out new core competencies or they are going to go out of business.

                                                                  Science & Technology | Social Media

                                                                  Facebook, Still Dominant, Strives to Keep Cachet

                                                                  The swift rise of upstarts like Snapchat suggests a changing reality for how — and where — people like to spend their time.

                                                                    Science & Technology | Social Media

                                                                    Facebook Home Propaganda Makes Selfishness Contagious | Wired Opinion | Wired.com

                                                                    Transforming vice into virtue, Facebook Home ads are social engineering spectacles that use aesthetic tricks to disguise the profound ethical issues at stake. This isn't an academic concern: Zuckerberg's vision (as portrayed by the ads) is being

                                                                      Science & Technology | Social Media

                                                                      Here's Where Teens Are Going Instead Of Facebook

                                                                      New research shows they're flocking to mobile chat-and-photo sharing apps WeChat, Vine and Flickr.

                                                                        Science & Technology | Social Media

                                                                        The Role of #Hashtags in Social Media and Search

                                                                        Hashtags can be extremely powerful. When you optimize conversations, content, and updates with hashtags, they become more visible to others on social media platforms and search engines. Here's how you can make hashtags work for you.

                                                                          Science & Technology | Social Media

                                                                          Twitter Shares Make Smooth Market Debut

                                                                          Twitter avoids the missteps that marred Facebook’s initial public offering last year, as its shares close 73 percent above its I.P.O. price, but slightly below the day’s opening price of $45.10.

                                                                            Science & Technology | Social Media

                                                                            When Your Startup Should Seek Media Coverage

                                                                            We receive dozens of emails from startups every week looking for coverage in Tech in Asia, and while some might be interesting, they don’t necessarily send anything newsworthy. Every media outlet worth its salt will be looking for a news peg –- an event that makes the piece timely.

                                                                                Science & Technology | Social Media

                                                                                The Best Way to Land a Job in Social Media? Just Dive In.

                                                                                Digital-marketing pro Ian Lurie offers up tips on how to break into the social media and digital advertising industry in this week's Ask the Expert column.

                                                                                  Science & Technology | Social Media

                                                                                  Social Media Marketing – Just The Basics

                                                                                  Social media marketing involves using social media sites as part of your online marketing strategy. Social media sites include Facebook, Twitter, Pinterest, LinkedIn, YouTube, Google+ and other sites where people create profiles and interact with friends.

                                                                                    Science & Technology | Social Media

                                                                                    Social Media’s Cardinal Sin… and I Made It - Jeffbullas's Blog

                                                                                    We all make mistakes but I made a big one on Twitter the other day. It taught me a lesson. So what was the social media cardinal sin? Was it a PR disaster?

                                                                                      Science & Technology | Social Media

                                                                                      Social Media App Lets You Live Vicariously Through Friends' Experiences

                                                                                      Vycarious, a new social-media app, lets you create, follow and comment on experiences, ranging from a two-week vacation to handcrafting a dinner table.

                                                                                          Science & Technology | Social Media

                                                                                          Want to Screw Up Your Social Media? Keep Doing What You’re Doing. - The Experts - WSJ

                                                                                          What’s the biggest mistake companies make with social media? They try to go social with the same old way of doing things.

                                                                                            Science & Technology | Social Media

                                                                                            7 Key Things Every Great Facebook Contest Needs - Jeffbullas's Blog

                                                                                            No matter how much effort you put into your Facebook contests, you're simply not getting the results. Here are 7 tips you need for a great Facebook contest.

                                                                                              Science & Technology | Social Media

                                                                                              Any Idiot Can Do Social Media

                                                                                              You are a CEO (or if not, let's pretend for a moment that you are) in charge of improving the customer service and sales of your company, which are currently both done by phone. You need be...

                                                                                                  Science & Technology | Social Media

                                                                                                  Facebook Is Ruining Facebook – Again: Here Come Video Ads

                                                                                                  Facebook (FB) is about to take its most intrusive advertising to a new medium – video – and it could be the most annoying yet. On tap: short video ads placed smack in the middle of users’ main news feeds. Related: Facebook Surges and Mark Zuckerberg

                                                                                                    Science & Technology | Social Media

                                                                                                    Here’s Why Instagram Is Even More Depressing than Facebook

                                                                                                    It’s a truism that Facebook is the many-headed frenemy, the great underminer. We know this because science tells us so. The Human–Computer Institute at Carnegie Mellon has found that your “passive consumption” of your friends&rsquo

                                                                                                      Science & Technology | Social Media

                                                                                                      Facebook's Re-Design: How Will You Be Fed? | Social Media Today

                                                                                                      Facebook launched its new design today with an introduction from Mark Zuckerberg that this was the

                                                                                                        Science & Technology | Social Media

                                                                                                        Facebook Fatigue or Facebook Fracture?

                                                                                                        Facebook is floundering under the weight of its own scorched earth policy towards privacy.

                                                                                                          Science & Technology | Social Media

                                                                                                          Is Facebook Making You Miserable?

                                                                                                          By Belinda Goldsmith LONDON (Reuters) - Witnessing friends' vacations, love lives and work successes on Facebook can cause envy and trigger feelings of misery and loneliness, according to German researchers. A study conducted jointly by two German uni

                                                                                                            Science & Technology | Social Media

                                                                                                            Facebook Profile Pics Could Go on Display at Louvre, Met Museum [VIDEO]

                                                                                                            The Profile Picture Exhibition is working to get Facebook profile pictures on display at the Louvre and MET in an effort to redefine art.

                                                                                                              Science & Technology | Social Media

                                                                                                              TNW Social Media

                                                                                                              One of the worlds leading social media blogs. Focusing on social media culture, applications and marketing.

                                                                                                                Science & Technology | Social Media

                                                                                                                6 Ways Brands Build Trust Through Social Media - Forbes

                                                                                                                Using social media for business marketing has been a hot topic for years now, but brands are still trying to harness the power of the digital socialsphere to discover the best ways to directly impact their bottom lines. As social media use advances, so does the frequency in which brands [...]